Rascasse Audience Intelligence

Beauty & Wellness audiences in Netherlands

The strongest Beauty & Wellness audiences in Netherlands, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Beauty & Wellness audiences ranked 21categories in Netherlands 2026data year
Section 01

Top Beauty & Wellness audiences

The strongest Beauty & Wellness audiences in Netherlands, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Beauty & Wellness in Netherlands — full ranking

  1. Beauty7.7M
  2. Cosmetics5.5M
  3. Rituals4.5M
  4. Hair products3.5M
  5. Beauty salons3.4M
  6. Spas2.7M
  7. Hairstyle2.6M
  8. Fragrances2.5M
  9. Skin2.4M
  10. Hygiene2M
  11. Skin care2M
  12. Hair care1.6M
  13. Shampoo1.6M
  14. Pedicure1.3M
  15. Shower1.3M
  16. Hair conditioner1.2M
  17. Manicure1.2M
  18. Hair iron1.2M
  19. Hairbrush1.2M
  20. Hair straightening1.2M
  21. Hair coloring1.2M
  22. Hair dryer1.2M
  23. Natural skin care1.2M
  24. Long hair1.2M
  25. Anti-aging cream1.1M
  26. Keratin1.1M
  27. Hair follicle1.1M
  28. Wig1M
  29. Permanent makeup1M
  30. Body art1M
  31. Eyelash999K
  32. Eyebrow993K
  33. Health And Beauty988K
  34. Hair removal985K
  35. Hair Extensions971K
  36. Laser970K
  37. Nail polish954K
  38. Makeup Tutorials918K
  39. Nail art898K
  40. Soap877K
  41. Ageing868K
  42. Waxing862K
  43. Sol de Janeiro857K
  44. Romance (love)853K
  45. Artificial nails844K
  46. Nail salon835K
  47. Curly Hair833K
  48. Bathtub830K
  49. Cosmetology824K
  50. Mascara804K