Popularity ranking · Netherlands

The 100 most popular Persons in Netherlands

This curated ranking covers the 100 largest persons in Netherlands, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 42k persons tracked in Netherlands, the 100 ranked here account for the largest measured audience reach. Max Verstappen, Jutta Leerdam and Totò lead the list with a combined estimated audience of 27M people. Across all 100 entries the average audience size is 1.2M, and the largest, Max Verstappen, reaches around 12M people in Netherlands. Audience size is the estimated number of unique people in Netherlands who actively engage with each person, derived from search demand signals. Rankings reflect search-behavior signals collected across Netherlands and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Netherlands who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Netherlands. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Netherlands, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Netherlands. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Virgil van Dijk 1.1M 34.5 35.1% Soccer
27 Ellen ten Damme 1.1M 52.5 63.8% Actor Actress or TV Star
28 André Rieu 998k 55.2 64.1% Classical music
29 Wout Van Aert 977k 44.0 36.6% Cycling
30 Val Kilmer 959k 49.8 30.9% Actor Actress or TV Star
31 Lamine Yamal 943k 33.9 30.5% Soccer
32 Gerard Joling 920k 43.9 70.6% Pop
33 Frans Timmermans 912k 45.3 57.8% Politician
34 Jake Paul 910k 32.3 26.5% Social media influencer
35 René van der Gijp 879k 41.5 22.5% Singer-songwriter
36 Michelle Trachtenberg 876k 34.4 30.8% Actor Actress or TV Star
37 Harry Styles 870k 30.6 67.0% Pop
38 Taylor Swift 869k 33.7 61.0% Pop
39 Chantal Janzen 864k 41.8 81.3% Actor Actress or TV Star
40 Jesper de Jong 863k 38.4 53.2% Tennis
41 Ado 859k 39.3 61.1% Pop
42 Charles Leclerc 858k 41.7 34.3% Motorsport
43 Jenna Ortega 826k 38.9 66.7% Actor Actress or TV Star
44 Diane Keaton 819k 53.9 73.1% Actor Actress or TV Star
45 Frenkie de Jong 814k 37.3 35.4% Soccer
46 Emma Heesters 801k
47 Jannik Sinner 801k 36.6 32.7% Tennis
48 Golden Earring 797k 45.5 25.1% Rock
49 Millie Bobby Brown 776k 33.0 51.9% Actor Actress or TV Star
50 KATSEYE 763k

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular persons compiled?

Rascasse aggregates anonymized search-behavior signals across Netherlands and ranks each person by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest person in Netherlands?

Max Verstappen currently leads with an estimated audience of 12M people in Netherlands.

Other top lists in Netherlands