Popularity ranking · Poland

The 100 most popular News audiences in Poland

This curated ranking covers the 100 largest news audiences in Poland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 2.1k news audiences tracked in Poland, the 100 ranked here account for the largest measured audience reach. Fakt, Onet.pl and Wirtualna Polska lead the list with a combined estimated audience of 28M people. Across all 100 entries the average audience size is 1.1M, and the largest, Fakt, reaches around 10M people in Poland. Audience size is the estimated number of unique people in Poland who actively engage with each news audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Poland and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Poland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Poland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Poland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Poland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 The Guardian 784k 39.1 56.4% Newspaper
27 Bild 759k 39.9 27.7% Newspaper
28 The Times 713k 39.7 65.5% Newspaper
29 DEON.pl 664k 41.7 75.7%
30 Sarpsborg Arbeiderblad 643k 46.6 58.2%
31 Daily News and Analysis 613k 43.3 32.0% Newspaper
32 Time (magazine) 597k 32.4 56.5%
33 Dernières Nouvelles d'Alsace 589k 43.5 56.0% Newspaper
34 Panorama (newspaper) 568k 46.6 33.9%
35 KWEJK.pl 555k 26.1 53.5%
36 Wizaż.pl 545k 29.0 95.4%
37 Kurier Poranny (modern) 543k 37.2 63.3%
38 Honolulu (magazine) 524k 43.5 72.8%
39 Kompas 522k 43.5 57.0%
40 Google News 515k 44.0 61.1%
41 Göteborgs-Posten 494k 44.7 52.3% Newspaper
42 Dziennik Gazeta Prawna 474k 39.7 58.3% Newspaper
43 Puls Biznesu 455k 42.1 39.5% Newspaper
44 Krytyka Polityczna 445k 41.0 58.1% Newspaper
45 Gazeta Polska Codziennie 370k 46.3 59.7% Newspaper
46 Daily Mail 366k 38.7 40.8% Newspaper
47 Wirtualnemedia.pl 336k 36.5 51.8%
48 Libero (newspaper) 309k 49.1 47.5% Newspaper
49 Star (Turkish newspaper) 304k 39.6 53.3%
50 Aleteia 302k 47.2 63.9%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this list of the most popular news audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Poland and ranks each news audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest news audience in Poland?

Fakt currently leads with an estimated audience of 10M people in Poland.

Other top lists in Poland