Popularity ranking · Poland

The 100 most popular Website / Newspaper / Magazines in Poland

This curated ranking covers the 100 largest website / newspaper / magazines in Poland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 7.3k website / newspaper / magazines tracked in Poland, the 100 ranked here account for the largest measured audience reach. TikTok, YouTube and Instagram lead the list with a combined estimated audience of 33M people. Across all 100 entries the average audience size is 2.6M, and the largest, TikTok, reaches around 11M people in Poland. Audience size is the estimated number of unique people in Poland who actively engage with each website / newspaper / magazine, derived from search demand signals. Rankings reflect search-behavior signals collected across Poland and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Poland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Poland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Poland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Poland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 Algemeen Dagblad 843k 43.4 60.3% Newspaper
77 ofeminin 835k 33.6 93.6%
78 limango 829k 32.1 84.7% Fashion
79 Naoko (novel) 813k 33.7 100.0% Apparel
80 G2A 797k 23.2 1.5%
81 Chess.com 796k 33.1 28.7%
82 Wallpaper 792k 41.2 66.5%
83 The Guardian 784k 39.1 56.4% Newspaper
84 Bild 759k 39.9 27.7% Newspaper
85 Pitchfork Media 759k 46.2 58.5%
86 Łączy nas piłka 759k 32.1 27.9%
87 Transfermarkt 742k 27.8 0.8% Soccer
88 The Times 713k 39.7 65.5% Newspaper
89 Slither.io 711k 26.4 34.3% Social media
90 National Geographic (magazine) 705k 39.3 54.1%
91 Etsy 702k 36.3 76.2% Vintage fashion
92 SoundCloud 698k 34.5 39.2% TV / music streaming
93 Omoda 675k 32.8 78.9% Restaurants
94 Nocowanie.pl 667k 41.0 78.2%
95 DEON.pl 664k 41.7 75.7%
96 Tumblr 647k 28.1 63.4% Social media
97 Sarpsborg Arbeiderblad 643k 46.6 58.2%
98 Moliera2 643k 35.6 83.2% Apparel
99 Babbel 620k 36.0 69.7% E-learning
100 OpenStreetMap 616k 42.1 26.1%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular website / newspaper / magazines compiled?

Rascasse aggregates anonymized search-behavior signals across Poland and ranks each website / newspaper / magazine by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest website / newspaper / magazine in Poland?

TikTok currently leads with an estimated audience of 11M people in Poland.

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