Popularity ranking · Portugal

The 100 most popular Pets & Animals audiences in Portugal

This curated ranking covers the 100 largest pets & animals audiences in Portugal, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1.3k pets & animals audiences tracked in Portugal, the 100 ranked here account for the largest measured audience reach. Animal, Dogs and Cats lead the list with a combined estimated audience of 11M people. Across all 100 entries the average audience size is 751k, and the largest, Animal, reaches around 4.2M people in Portugal. Audience size is the estimated number of unique people in Portugal who actively engage with each pets & animals audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Portugal and are refreshed weekly.

Last updated:

For marketing, sponsorship & live-entertainment teams

Working with audiences like these?

This ranking is built on Rascasse audience intelligence — behavioural signals on 500,000+ brands, teams, artists and topics across 30+ markets. See what teams like yours do with it:

Trusted by teams at Volkswagen · DFB · Sony Music · Red Bull · Infront

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Portugal who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Portugal. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Portugal, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Portugal. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 Birdwatching 333k 38.5 47.1%
77 Alaskan Malamute 332k 43.7 70.7% Dog breed
78 veterinaria 328k 41.5 77.1%
79 Bee 327k 48.8 60.0%
80 Zoology 323k 48.9 65.4% Field of study
81 Squid 306k 45.9 51.2%
82 Dog grooming 297k 42.5 67.6%
83 Bluebird 284k 40.1 84.7%
84 Giant panda 284k 44.0 32.0%
85 Samoyed (dog) 280k 43.6 72.2% Dog breed
86 Dog toy 279k 43.3 66.7%
87 Dairy cattle 278k 46.5 43.1%
88 Fishing bait 276k 38.8 41.2%
89 Crab 269k 46.3 57.5%
90 Dinosaur 261k 44.3 57.2%
91 Horse & Rider 259k 43.2 51.4%
92 Monkey 253k 47.7 60.0%
93 German Shepherd 253k 42.4 64.0% Dog breed
94 Veterinary physician 250k 44.9 71.1%
95 Species 242k 48.1 63.3%
96 Dog training 230k 42.7 65.4%
97 Dog park 228k 42.0 66.0%
98 Puppy 227k 42.7 66.6%
99 Equidae 225k 47.7 47.2%
100 Snake 222k 44.7 46.9%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular pets & animals audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Portugal and ranks each pets & animals audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest pets & animals audience in Portugal?

Animal currently leads with an estimated audience of 4.2M people in Portugal.

Other top lists in Portugal