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Popularity ranking · Portugal

The 100 most popular Mobile Phone Operators in Portugal

This curated ranking covers the 100 largest mobile phone operators in Portugal, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 131 mobile phone operators tracked in Portugal, the 100 ranked here account for the largest measured audience reach. Vodafone, WIND (Italy) and Vivo (telecommunications) lead the list with a combined estimated audience of 2.5M people. Across all 100 entries the average audience size is 33k, and the largest, Vodafone, reaches around 2M people in Portugal. Audience size is the estimated number of unique people in Portugal who actively engage with each mobile phone operator, derived from search demand signals. Rankings reflect search-behavior signals collected across Portugal and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Portugal who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Portugal. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Portugal, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Portugal. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 BT Group 5.1k 39.0 44.0% Mobile phone operator
27 Aldi Talk 5.1k 42.6 31.1% Mobile phone operator
28 Deutsche Telekom 4.8k 31.2 0.0% Mobile phone operator
29 True Corporation 4.6k 24.5 46.1% Mobile phone operator
30 Telmex 3.8k 31.3 63.9% Mobile phone operator
31 Tele2 3.6k 43.4 39.5% Mobile phone operator
32 Fastweb (telecommunications company) 2.9k 37.4 45.6% Mobile phone operator
33 Airtel 2.5k 28.3 14.5% Mobile phone operator
34 Vodacom 2.3k 33.6 69.2% Mobile phone operator
35 Telcel 2.2k 27.3 57.3% Mobile phone operator
36 Viasat 2.1k 44.1 39.8% Mobile phone operator
37 Congstar 2.1k 42.5 33.5% Mobile phone operator
38 KT Corporation 2k 21.2 71.9% Mobile phone operator
39 Telstra 1.9k 44.8 47.5% Mobile phone operator
40 Türk Telekom 1.8k 25.4 0.0% Mobile phone operator
41 Lifesize 1.8k 42.2 25.9% Mobile phone operator
42 Klarmobil 1.8k 45.7 42.0% Mobile phone operator
43 LIDL Connect 1.7k 43.4 52.2% Mobile phone operator
44 entel 1.6k 42.9 37.9% Mobile phone operator
45 Optus 1.5k 45.2 45.1% Mobile phone operator
46 Avea 1.4k 31.1 27.4% Mobile phone operator
47 Talkmobile 1.1k 46.0 37.7% Mobile phone operator
48 Bell Canada 1.1k 47.0 51.5% Mobile phone operator
49 O2 1.1k 42.4 48.5% Mobile phone operator
50 spusu 1k 43.7 41.8% Mobile phone operator

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular mobile phone operators compiled?

Rascasse aggregates anonymized search-behavior signals across Portugal and ranks each mobile phone operator by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest mobile phone operator in Portugal?

Vodafone currently leads with an estimated audience of 2M people in Portugal.

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