Popularity ranking · Sweden

The 42 most popular Domestic Appliances in Sweden

This curated ranking covers the 42 largest domestic appliances in Sweden, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Electrolux, Dyson and Roborock lead the list with a combined estimated audience of 1.2M people. Across all 42 entries the average audience size is 57k, and the largest, Electrolux, reaches around 628k people in Sweden. Audience size is the estimated number of unique people in Sweden who actively engage with each domestic appliances, derived from search demand signals. Rankings reflect search-behavior signals collected across Sweden and are refreshed weekly.

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How to read this list

Rank

Position in the Top 42, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Sweden who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Sweden. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Sweden, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Sweden. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Brennenstuhl 5.6k 43.6 35.9% Domestic appliances
27 Saeco 5.3k 40.7 79.4% Domestic appliances
28 SieMatic 4.8k 40.7 82.9% Domestic appliances
29 Vapor steam cleaner 1.3k 34.6 100.0% Domestic appliances
30 Silit 842 45.0 60.8% Domestic appliances
31 Samsung Electronics 626 43.8 37.3% Domestic appliances
32 Robert Bosch 456 49.3 32.9% Domestic appliances
33 Hekatron 246 45.2 28.2% Domestic appliances
34 Samsung Home Appliances 155 42.2 65.0% Domestic appliances
35 Wolf Gourmet 119 42.5 64.7% Domestic appliances
36 Neff GmbH 54 59.0 58.6% Domestic appliances
37 Arçelik 41 41.3 57.1% Domestic appliances
38 Bernina International 28 43.8 65.4% Domestic appliances
39 BSH Bosch und Siemens Hausgeräte 22 38.5 53.7% Domestic appliances
40 Gaggenau Hausgeräte 19 47.1 39.4% Domestic appliances
41 Dirt Devil 17 33.1 59.7% Domestic appliances
42 Kenwood Limited 13 45.4 62.5% Domestic appliances

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular domestic appliances compiled?

Rascasse aggregates anonymized search-behavior signals across Sweden and ranks each domestic appliances by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest domestic appliances in Sweden?

Electrolux currently leads with an estimated audience of 628k people in Sweden.

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