How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Sweden who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Sweden. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Sweden, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Sweden. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 76 | TThe House of the Spirits | 4.3k | 0.3% | 39.9 | 61.0% | Novel |
| 77 | IIn Flanders Fields | 4.2k | 0.6% | 55.0 | 32.7% | Novel |
| 78 | LLove You Forever | 3.8k | 0.6% | 54.0 | 13.3% | Novel |
| 79 | MMen Are from Mars, Women Are from Venus | 3.8k | 2.8% | 40.3 | 100.0% | Novel |
| 80 | TThe Wealth of Nations | 3.7k | 1.0% | 25.6 | 0.0% | Novel |
| 81 | TThe Jungle | 3.7k | 0.5% | 40.6 | 64.1% | Novel |
| 82 | AA Study in Scarlet | 3.7k | 1.1% | 50.5 | 84.7% | Novel |
| 83 | TThe Pillars of the Earth | 3.6k | 0.4% | 41.3 | 62.8% | Novel |
| 84 | JJonathan Strange & Mr Norrell | 3.6k | 2.3% | 27.3 | 50.9% | Novel |
| 85 | TThe Wonderful Wizard of Oz | 3.5k | 0.3% | 45.1 | 65.1% | Novel |
| 86 | TThe White Company | 3.4k | 0.1% | 36.1 | 68.9% | Novel |
| 87 | TThe Trial | 3.2k | 1.4% | 33.8 | 47.3% | Novel |
| 88 | DDeath of a Salesman | 3.2k | 0.5% | 32.0 | 48.7% | Novel |
| 89 | AAeneid | 3.1k | 0.8% | 44.7 | 69.4% | Novel |
| 90 | TTravesties | 2.9k | 0.5% | — | — | Novel |
| 91 | TThe Call of Cthulhu | 2.9k | 0.8% | 35.8 | 32.4% | Novel |
| 92 | RRigveda | 2.8k | 0.3% | 31.7 | 26.0% | Novel |
| 93 | NNotes from Underground | 2.6k | 0.7% | — | — | Novel |
| 94 | BBaka and Test | 2.6k | 1.1% | 34.8 | 100.0% | Novel |
| 95 | TThe Famous Five (series) | 2.5k | 1.5% | 41.0 | 100.0% | Novel |
| 96 | DDigital Fortress | 2.4k | 0.4% | 46.0 | 100.0% | Novel |
| 97 | CCritical theory | 2.4k | 0.4% | 39.9 | 68.1% | Novel |
| 98 | GGoodnight Moon | 2.3k | 0.3% | 38.1 | 52.2% | Novel |
| 99 | TThe Vampire Chronicles | 2.2k | 0.2% | 39.3 | 69.6% | Novel |
| 100 | TThe Adventures of Sherlock Holmes | 2.2k | 0.9% | 55.1 | 87.2% | Novel |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular novels compiled?
Rascasse aggregates anonymized search-behavior signals across Sweden and ranks each novel by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest novel in Sweden?
Madea's Class Reunion currently leads with an estimated audience of 1.1M people in Sweden.