Rascasse Audience Intelligence

Cocomelon Viewer Demographics in United States

Cocomelon has an estimated audience of 9.6M people in United States.

The average Cocomelon fan in United States is 39.0 years old, more female, and lives primarily in California.

By number of fans, Cocomelon ranks #50 among the 4358 objects in TV series in United States.

Women make up 61.3% of the fan base, 5.6 percentage points more than the group average.

Compared with the other 4357 objects in TV series, Cocomelon fans stand out for their interest in Preschool, Child development and Mothercare.

Most fans live in California, Texas, New York.

Top affinities include Preschool, Child development, Mothercare, with strongest over-indexing on Preschool (3.58× the country average).

Demographically, the Cocomelon audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Community Orientation, Indulgence.

The typical Cocomelon fan in United States is more female, around 39.0 years old, with strong Community Orientation tendencies and a notable affinity for Preschool.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
9.6M
in United States
Gender
61.3%♀
38.7% male
Age
39.0
average years
Country rank
#3767
among all objects in United States
Fig. 01

Search interest · 12-month trend

-24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Cocomelon viewers

61.3% are female, 38.7% are male, average age 39.0.

Fig. 02

Gender split

61.3%
Female
38.7%
Male
Demographic split for Cocomelon audience in United States
MetricValue
Female61.3%
Male38.7%
Average age39.0
Estimated audience size9.6M
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Cocomelon audience in United States
Age bracketShare%
16-2422%
25-3420%
35-4420%
45-5419%
55+19%
Fig. 04

Worldwide distribution

29.8%

of the worldwide Cocomelon audience comes from United States.

Worldwide audience distribution share by country for Cocomelon
CountryShare
United States29.8%
South Africa8.4%
United Kingdom6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Cocomelon fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~200K1.86×
02Louisiana~200K1.51×
03Alabama~200K1.48×
04Arkansas~100K1.39×
05Kentucky~200K1.32×
06Texas~800K1.26×
07New Jersey~300K1.21×
08North Carolina~400K1.16×
09Georgia~400K1.15×
10West Virginia~60K1.15×
11Indiana~200K1.14×
12Oklahoma~100K1.13×
13Virginia~300K1.11×
14Maryland~200K1.10×
15South Carolina~200K1.10×
16New York~600K1.09×
17Tennessee~200K1.08×
18Pennsylvania~400K1.06×
19Connecticut~100K1.05×
20Illinois~400K1.04×
21Florida~600K1.02×
22Iowa~90K1.01×
23Nebraska~60K1.01×
24Massachusetts~200K1.00×
25Missouri~200K1.00×
26Ohio~300K0.99×
27South Dakota~20K0.99×
28Minnesota~200K0.97×
29New Mexico~60K0.97×
30Hawaii~40K0.95×
31California~1M0.94×
32Delaware~30K0.94×
33Michigan~300K0.92×
34Kansas~80K0.92×
35North Dakota~20K0.90×
36Wisconsin~100K0.88×
37Washington~200K0.84×
38Arizona~200K0.84×
39Rhode Island~30K0.82×
40Wyoming~10K0.81×
41Nevada~70K0.80×
42Maine~30K0.79×
43Colorado~100K0.78×
44Alaska~20K0.78×
45Utah~70K0.75×
46Idaho~40K0.74×
47Vermont~10K0.74×
48Oregon~90K0.71×
49New Hampshire~30K0.68×
50Montana~20K0.63×
Fig. 06

Affinity by region

Affinity by region — Cocomelon, United States
0.63×1.00×1.86×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Cocomelon audience vs. the country average
#·InterestCategoryAffinity×
01PreschoolKids & Family3.58×
02Child developmentBusiness & Career3.32×
03MothercareKids & Family2.82×
04Early childhood educationBusiness & Career2.70×
05Parental leaveKids & Family2.58×
06Peppa PigKids & Family2.43×
07Baby foodKids & Family2.37×
08KindergartenKids & Family2.33×
09Primary schoolKids & Family2.05×
10Tony AwardArts & Culture1.80×
11Diaper bagKids & Family1.79×
12Chris PrattMovies & TV1.75×
13Child careKids & Family1.73×
14True crimeMovies & TV1.70×
15Distance educationBusiness & Career1.66×
16Non-alcoholic beverageFood & Beverages1.59×
17HormoneHealth1.59×
18LibraryLiterature1.55×
19Anne HathawayMovies & TV1.54×
20Children's clothingFashion & Accessoires1.53×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Cocomelon audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Cocomelon audience vs. the country average · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.26×
IndulgenceJOY1.24×
Convenience OrientationPREMIUM1.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Cocomelon audience vs. the country average · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.91×
Pet OwnershipJOY0.93×
Risk AppetiteTHRILL0.96×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Cocomelon over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/cocomelon-10003409” · Methodology