Rascasse Audience Intelligence

Gerard Butler Audience in United States

A data profile of the people who buy, follow and care about Gerard Butler in United States — modelled from more than twelve digital signal sources. Gerard Butler has an estimated audience of 5,050,379 people in United States.

#248among Actor Actress or TV Star in United States#708among Person in United States#664in Movies & TV

The average Gerard Butler fan in United States is 35.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mary Elizabeth Winstead, Candice Patton, Jesse Eisenberg, with strongest over-indexing on Mary Elizabeth Winstead (361.41× the country average).

Demographically, the Gerard Butler audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Gerard Butler fan in United States is more male, around 35.5 years old, with strong Patriotism tendencies and a notable affinity for Mary Elizabeth Winstead.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gerard Butler profile in United States.

Audience size
5.1M
in United States
Gender
41.2%♀
58.8% male
Age
35.5
average years
Country rank
#6655
Person in United States
Fig. 01

Search interest · 12-month trend

-47%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Gerard Butler fans

41.2% are female, 58.8% are male, average age 35.5.

Fig. 02

Gender split

41.2%
Female
58.8%
Male
Demographic split for Gerard Butler audience in United States
MetricValue
Female41.2%
Male58.8%
Average age35.5
Estimated audience size5,050,379
Fig. 03

Age distribution

Ø 35.5
average years
Age distribution of the Gerard Butler audience in United States
Age bracketShare%
16-1928%
20-2922%
30-3919%
40-4918%
50+12%
Fig. 04

Worldwide distribution

27.3%

of the worldwide Gerard Butler audience comes from United States.

Worldwide audience distribution share by country for Gerard Butler
CountryShare
United States27.3%
United Kingdom7.2%
Brazil6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gerard Butler audience in United States is strongest.

Fig. 05

Top regions by affinity

Gerard Butler fans by region: top regions in United States
#RegionReachAffinity×
01Utah~80K1.48×
02Idaho~40K1.44×
03Wyoming~10K1.24×
04Montana~20K1.21×
05Oklahoma~80K1.20×
06New Mexico~30K1.15×
07Missouri~100K1.13×
08Arkansas~60K1.13×
09Texas~600K1.11×
10Arizona~100K1.10×
11Tennessee~100K1.09×
12Colorado~100K1.07×
13Kansas~50K1.07×
14Florida~400K1.06×
15Kentucky~80K1.06×
16Oregon~70K1.06×
17South Dakota~10K1.06×
18Nevada~60K1.05×
19West Virginia~30K1.05×
20Indiana~100K1.04×
21Alaska~10K1.04×
22North Dakota~10K1.03×
23Iowa~50K1.02×
24Washington~100K1.01×
25Ohio~200K0.99×
26South Carolina~90K0.99×
27Wisconsin~90K0.98×
28Louisiana~80K0.98×
29Nebraska~30K0.98×
30Michigan~200K0.97×
31Alabama~80K0.97×
32Mississippi~50K0.97×
33North Carolina~200K0.96×
34California~600K0.95×
35Minnesota~80K0.95×
36Maine~20K0.95×
37Georgia~200K0.94×
38Pennsylvania~200K0.93×
39New Hampshire~20K0.93×
40Hawaii~20K0.92×
41Illinois~200K0.90×
42Virginia~100K0.86×
43Connecticut~50K0.85×
44Massachusetts~100K0.83×
45Rhode Island~20K0.82×
46New Jersey~100K0.80×
47Delaware~10K0.80×
48New York~300K0.79×
49Maryland~80K0.75×
50Washington, District of Columbia~10K0.59×
Fig. 06

Affinity by region

Affinity by region — Gerard Butler, United States
0.59×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Gerard Butler audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Gerard Butler audience
#·InterestCategoryAffinity×
01TarocashFashion & Accessoires1105.17×
02Mary Elizabeth WinsteadMovies & TV361.41×
03Candice PattonMovies & TV357.22×
04Roland EmmerichMovies & TV255.76×
05The Huntsman: Winter's WarMovies & TV217.43×
06The A-Team (film)Movies & TV214.21×
07Brandon RouthMovies & TV164.61×
08Patrick Wilson (American actor)Movies & TV142.47×
09Jesse EisenbergMovies & TV137.43×
10Liam HemsworthMovies & TV85.94×
11Beethoven (film)Movies & TV85.43×
12Taylor LautnerMovies & TV73.53×
13Unstoppable (2010 film)Movies & TV58.48×
14Ewan McGregorMovies & TV50.81×
15Cobie SmuldersMovies & TV50.02×
16Now You See Me (film)Movies & TV37.53×
17BoAMusic & Radio32.06×
18Tom HardyMovies & TV32.06×
19Emilia ClarkeMovies & TV28.60×
20Ryan GoslingMovies & TV24.35×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Gerard Butler audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Gerard Butler audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.25×
Career OrientationPOWER1.23×
SpiritualityBALANCE1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Gerard Butler audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.89×
Community OrientationOPEN0.90×
Convenience OrientationPREMIUM0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Gerard Butler have in United States?

Gerard Butler has an estimated audience of 5,050,379 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Gerard Butler fans?

41.2% of Gerard Butler fans are female, 58.8% are male, with an average age of 35.5 years.

03

Which brands do Gerard Butler fans like most?

Gerard Butler fans show strongest brand affinity for Mary Elizabeth Winstead (361.41×), Candice Patton (357.22×), and Jesse Eisenberg (137.43×) over the country average.

04

Where do Gerard Butler fans live in United States?

Gerard Butler fans in United States are most concentrated in California (reach ~600K), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Gerard Butler fans also like?

Beyond Gerard Butler itself, the audience over-indexes on Candice Patton (357.22×), Jesse Eisenberg (137.43×), Patrick Wilson (American actor) (142.47×), and The A-Team (film) (214.21×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Gerard Butler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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