Rascasse Audience Intelligence

Heroes (TV series) Audience in United States

A data profile of the people who buy, follow and care about Heroes (TV series) in United States — modelled from more than twelve digital signal sources. Heroes (TV series) has an estimated audience of 9,369,948 people in United States.

The average Heroes (TV series) fan in United States is 41.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Arrow, DMAX, Tony Danza, with strongest over-indexing on Arrow (26.12× the country average).

Demographically, the Heroes (TV series) audience skews balanced with an average age of 41.4, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Heroes (TV series) fan in United States is balanced, around 41.4 years old, with strong Patriotism tendencies and a notable affinity for Arrow.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Heroes (TV series) profile in United States.

Audience size
9.4M
in United States
Gender
52.8%
47.2% male
Age
41.4
average years
Country rank
#3818
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Heroes (TV series) viewers

52.8% are female, 47.2% are male, average age 41.4.

Fig. 02

Gender split

52.8%
Female
47.2%
Male
Demographic split for Heroes (TV series) audience in United States
MetricValue
Female52.8%
Male47.2%
Average age41.4
Estimated audience size9,369,948
Fig. 03

Age distribution

Ø 41.4
average years
Age distribution of the Heroes (TV series) audience in United States
Age bracketShare%
16-1917%
20-2917%
30-3918%
40-4921%
50+27%
Fig. 04

Worldwide distribution

26.3%

of the worldwide Heroes (TV series) audience comes from United States.

Worldwide audience distribution share by country for Heroes (TV series)
CountryShare
United States26.3%
India16.7%
Germany7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Heroes (TV series) audience in United States is strongest.

Fig. 05

Top regions by affinity

Heroes (TV series) fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~200K1.81×
02Montana~30K1.57×
03Maine~40K1.39×
04Texas~800K1.28×
05New York~500K1.20×
06California~900K1.19×
07Arkansas~70K1.16×
08Alaska~20K1.14×
09Oregon~90K1.12×
10Georgia~200K1.10×
11North Dakota~20K1.10×
12Arizona~200K1.07×
13Missouri~100K1.07×
14Oklahoma~80K1.07×
15Hawaii~30K1.04×
16Illinois~200K1.03×
17Washington~100K1.03×
18Tennessee~100K1.02×
19Florida~500K0.99×
20Utah~60K0.99×
21Idaho~40K0.99×
22North Carolina~200K0.98×
23Maryland~100K0.98×
24Minnesota~100K0.98×
25Indiana~100K0.97×
26Kansas~50K0.96×
27Kentucky~80K0.95×
28Colorado~100K0.94×
29Virginia~200K0.93×
30Louisiana~90K0.93×
31Nevada~60K0.93×
32Michigan~200K0.91×
33Nebraska~30K0.91×
34South Dakota~10K0.91×
35Ohio~200K0.90×
36Pennsylvania~200K0.89×
37New Jersey~200K0.89×
38South Carolina~90K0.89×
39Mississippi~50K0.89×
40Iowa~50K0.89×
41West Virginia~30K0.88×
42Connecticut~60K0.86×
43Massachusetts~100K0.85×
44New Mexico~30K0.85×
45Rhode Island~20K0.85×
46Wisconsin~90K0.84×
47New Hampshire~20K0.84×
48Vermont~10K0.83×
49Washington, District of Columbia~20K0.81×
50Delaware~20K0.81×
Fig. 06

Affinity by region

Affinity by region — Heroes (TV series), United States
0.81×1.00×1.81×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Heroes (TV series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Heroes (TV series) audience
#·InterestCategoryAffinity×
01DMAXMovies & TV175.48×
02Lost (TV series)Movies & TV96.13×
03Hyrule WarriorsGames51.19×
04Freddy vs. JasonMovies & TV46.28×
05Tony DanzaMovies & TV43.19×
06Knight Rider (1982 TV series)Movies & TV34.42×
07High School DxDMovies & TV34.38×
08Lost in SpaceMovies & TV30.11×
09Gotham (TV series)Movies & TV29.49×
10ArrowMovies & TV26.12×
11Grant'sFood & Beverages25.16×
12David HasselhoffMovies & TV20.00×
13Bad SantaMovies & TV20.00×
14America's Next Top ModelMovies & TV18.21×
15Man of Steel (film)Movies & TV16.52×
16Revenge (TV series)Movies & TV14.76×
17Milo VentimigliaMovies & TV14.45×
18Once Upon a Time (TV series)Movies & TV12.07×
19SmallvilleMovies & TV11.70×
20Eyes Wide ShutMovies & TV11.27×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Heroes (TV series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Heroes (TV series) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.78×
Convenience OrientationPREMIUM1.42×
SpiritualityBALANCE1.34×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Heroes (TV series) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.73×
SustainabilityBALANCE0.84×
MindfulnessBALANCE0.86×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Heroes (TV series) have in United States?

Heroes (TV series) has an estimated audience of 9,369,948 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Heroes (TV series) viewers?

52.8% of Heroes (TV series) fans are female, 47.2% are male, with an average age of 41.4 years.

03

Which brands do Heroes (TV series) fans like most?

Heroes (TV series) fans show strongest brand affinity for Arrow (26.12×), DMAX (175.48×), and Tony Danza (43.19×) over the country average.

04

Where do Heroes (TV series) fans live in United States?

Heroes (TV series) fans in United States are most concentrated in California (reach ~900K), Texas (reach ~800K), and New York (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Heroes (TV series) fans also like?

Beyond Heroes (TV series) itself, the audience over-indexes on DMAX (175.48×), Tony Danza (43.19×), Freddy vs. Jason (46.28×), and High School DxD (34.38×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Heroes (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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