Jesse Welles Audience in United States

Jesse Welles has an estimated audience of 1,258,300 people in United States. 52.8% are female, 47.2% are male, average age 47.0. Top brand affinities: KiwiCo, Scratching post, Rosie the Riveter, Israel, Wedgwood.
Top brand affinities include KiwiCo, Scratching post, Rosie the Riveter, with strongest over-indexing on KiwiCo (38.65× the country average). Demographically, the Jesse Welles audience skews balanced with an average age of 47.0, and over-indexes on personality traits such as Tradition, Patriotism.
Category: Music & Radio · Type: Person · Subtype: Folk
Demographics of Jesse Welles fans
| Metric | Value |
|---|---|
| Female | 52.8% |
| Male | 47.2% |
| Average age | 47.0 |
| Estimated audience size | 1,258,300 |
Audience persona
The typical Jesse Welles fan in United States is balanced, around 47.0 years old, with strong Tradition tendencies and a notable affinity for KiwiCo.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| KiwiCo | 38.65× | Kids & Family |
| Scratching post | 20.76× | Pets & Animals |
| Rosie the Riveter | 37.54× | Business & Career |
| Israel | 3.02× | Travel & Leisure |
| Wedgwood | 19.63× | Home & Garden |
| Elsword | 19.17× | Games |
| Nationality | 2× | Politics & Society |
| Whataburger | 1.56× | Food & Beverages |
| JibJab | 5.07× | Internet & Social Media |
| La Jolla | 7.86× | Travel & Leisure |
| Monogram | 2.83× | Home & Garden |
| JDSU | 2.03× | Business & Career |
| Mukluk | 19.89× | Fashion & Accessoires |
| Home staging | 2.97× | Home & Garden |
| Corona (band) | 3.21× | Music & Radio |
| Winemaking | 2.51× | Food & Beverages |
| Steampunk | 2.71× | Fashion & Accessoires |
| Home Delivery | 1.71× | Food & Beverages |
| Hideo Nomo | 10.24× | Sports |
| Urban horticulture | 1.84× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.4 |
| Patriotism | CONSERVATISM | 2.02 |
| Community Orientation | OPEN | 1.66 |
| Spirituality | BALANCE | 1.57 |
| Sustainability | BALANCE | 1.47 |
| Individualism | JOY | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 72.9% |
| Canada | 6.1% |
| United Kingdom | 5.1% |
See Jesse Welles audiences in other countries
More Folk audiences in United States
- Bob Dylan (8,224,514)
- Paul Simon (1,908,842)
- Vicente Fernández (1,682,907)
- Phil Wickham (1,509,471)
- Tiny Tim (musician) (1,453,477)
How to read this data
Audience size is the estimated number of people in United States who actively search for Jesse Welles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.