Rascasse Audience Intelligence

Joop! Homme Fragrances Target Market in United States

Joop! Homme Fragrances has an estimated audience of 15K people in United States.

#69among Fragrances in United States
#14484among brands in United States#871in Beauty & Wellness

Joop! Homme Fragrances has an estimated audience of 15K people in United States. 17.9% are female, 82.1% are male, average age 27.8.

By number of fans, Joop! Homme Fragrances ranks #69 among the 94 objects in Fragrances in United States — 0.1× the group median.

Its fans are 7.1 years younger than the group average of 34.9.

Women make up 17.9% of the fan base, 48.4 percentage points fewer than the group average.

Interest is seasonal: January, November and December account for 40% of the year's searches, July is the quietest month.

Category: Beauty & Wellness · Type: Brand · Subtype: Fragrances

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
15K
in United States
Gender
17.9%♀
82.1% male
Age
27.8
average years
Country rank
#141532
among all objects in United States
Fig. 01

Search interest · 12-month trend

+168%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Customer demographics of Joop! Homme Fragrances

17.9% are female, 82.1% are male, average age 27.8.

Fig. 02

Gender split

17.9%
Female
82.1%
Male
Demographic split for Joop! Homme Fragrances audience in United States
MetricValue
Female17.9%
Male82.1%
Average age27.8
Estimated audience size15K
Fig. 03

Age distribution

Ø 27.8
average years
Age distribution of the Joop! Homme Fragrances audience in United States
Age bracketShare%
16-2451%
25-3423%
35-4418%
45-547%
55+0%
Fig. 04

Worldwide distribution

30.5%

of the worldwide Joop! Homme Fragrances audience comes from United States.

Worldwide audience distribution share by country for Joop! Homme Fragrances
CountryShare
Germany32.9%
United States30.5%
Turkey19.4%
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Joop! Homme Fragrances over the last 12 months. Modelled, not counted; people interested in several brands count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
medium gender data available, but no age data or fewer than 100,000 people; read demographics as a tendency

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/joop-homme-fragrances-21855” · Methodology