A data profile of the people who buy, follow and care about Muse (band) in United States — modelled from more than twelve digital signal sources. Muse (band) has an estimated audience of 2,359,403 people in United States.
The average Muse (band) fan in United States is 37.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Oxford Street, Jared Leto, Memento (film), with strongest over-indexing on Oxford Street (45.88× the country average).
Demographically, the Muse (band) audience skews more female with an average age of 37.3, and over-indexes on personality traits such as Quality Awareness, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Muse (band) fan in United States is more female, around 37.3 years old, with strong Quality Awareness tendencies and a notable affinity for Oxford Street.
The key figures that characterise the Muse (band) profile in United States.
57.3% are female, 42.7% are male, average age 37.3.
| Metric | Value |
|---|---|
| Female | 57.3% |
| Male | 42.7% |
| Average age | 37.3 |
| Estimated audience size | 2,359,403 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 22% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 16% |
Where the Muse (band) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~10K | 2.20× | |
| 02 | Arkansas | ~30K | 1.42× | |
| 03 | Washington | ~60K | 1.38× | |
| 04 | Oklahoma | ~30K | 1.31× | |
| 05 | Rhode Island | ~9K | 1.21× | |
| 06 | Louisiana | ~30K | 1.17× | |
| 07 | New Hampshire | ~10K | 1.17× | |
| 08 | Massachusetts | ~50K | 1.16× | |
| 09 | Connecticut | ~30K | 1.12× | |
| 10 | Virginia | ~60K | 1.10× | |
| 11 | Montana | ~7K | 1.10× | |
| 12 | South Carolina | ~40K | 1.09× | |
| 13 | Georgia | ~80K | 1.08× | |
| 14 | Maine | ~9K | 1.08× | |
| 15 | Maryland | ~40K | 1.07× | |
| 16 | New York | ~100K | 1.05× | |
| 17 | California | ~300K | 1.03× | |
| 18 | Hawaii | ~10K | 1.03× | |
| 19 | Tennessee | ~50K | 1.00× | |
| 20 | Wisconsin | ~30K | 1.00× | |
| 21 | North Dakota | ~5K | 1.00× | |
| 22 | Michigan | ~60K | 0.99× | |
| 23 | Florida | ~200K | 0.98× | |
| 24 | Pennsylvania | ~80K | 0.98× | |
| 25 | Oregon | ~30K | 0.98× | |
| 26 | Vermont | ~4K | 0.98× | |
| 27 | Indiana | ~40K | 0.96× | |
| 28 | Ohio | ~70K | 0.94× | |
| 29 | North Carolina | ~60K | 0.93× | |
| 30 | Colorado | ~30K | 0.93× | |
| 31 | Illinois | ~70K | 0.92× | |
| 32 | Utah | ~20K | 0.92× | |
| 33 | Washington, District of Columbia | ~6K | 0.92× | |
| 34 | Texas | ~200K | 0.91× | |
| 35 | Nebraska | ~10K | 0.90× | |
| 36 | New Jersey | ~50K | 0.89× | |
| 37 | Arizona | ~40K | 0.89× | |
| 38 | Mississippi | ~20K | 0.89× | |
| 39 | Missouri | ~30K | 0.88× | |
| 40 | Minnesota | ~30K | 0.87× | |
| 41 | Kentucky | ~30K | 0.87× | |
| 42 | South Dakota | ~5K | 0.85× | |
| 43 | Alabama | ~30K | 0.83× | |
| 44 | Idaho | ~10K | 0.83× | |
| 45 | Kansas | ~10K | 0.82× | |
| 46 | Delaware | ~5K | 0.82× | |
| 47 | Nevada | ~20K | 0.81× | |
| 48 | West Virginia | ~9K | 0.81× | |
| 49 | Iowa | ~20K | 0.80× | |
| 50 | New Mexico | ~9K | 0.80× |
The strongest cross-interests of the Muse (band) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Prachinburi Province | Travel & Leisure | 174.38× | ||
| 02 | Sa Kaeo Province | Travel & Leisure | 168.95× | ||
| 03 | Trat Province | POI | 124.20× | ||
| 04 | Chanthaburi Province | Travel & Leisure | 97.81× | ||
| 05 | Nakhon Si Thammarat Province | Travel & Leisure | 72.55× | ||
| 06 | Lamphun Province | Travel & Leisure | 65.51× | ||
| 07 | Memento (film) | Movies & TV | 60.05× | ||
| 08 | Pulp (band) | Music & Radio | 56.86× | ||
| 09 | Happy Mondays | Music & Radio | 53.43× | ||
| 10 | The Hives | Music & Radio | 47.92× | ||
| 11 | Oxford Street | Travel & Leisure | 45.88× | ||
| 12 | Amyl and the Sniffers | Music & Radio | 44.12× | ||
| 13 | Dead Poet Society | Music & Radio | 33.83× | ||
| 14 | Jared Leto | Movies & TV | 30.83× | ||
| 15 | Incubus (band) | Music & Radio | 26.88× | ||
| 16 | Antonio Brown | Sports | 23.39× | ||
| 17 | Kurt Cobain | Music & Radio | 19.59× | ||
| 18 | Therapy? | Music & Radio | 16.63× | ||
| 19 | Athlete | Music & Radio | 16.17× | ||
| 20 | Cardinals | Music & Radio | 11.60× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.35× | |
| Extroversion | THRILL | 1.33× | |
| Early Adopter Mentality | POWER | 1.29× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.83× | |
| Community Orientation | OPEN | 0.88× | |
| Convenience Orientation | PREMIUM | 0.92× |
Muse (band) has an estimated audience of 2,359,403 people in United States, concentrated in California and Texas.
57.3% of Muse (band) fans are female, 42.7% are male, with an average age of 37.3 years.
Muse (band) fans show strongest brand affinity for Oxford Street (45.88×), Jared Leto (30.83×), and Memento (film) (60.05×) over the country average.
Muse (band) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Muse (band) itself, the audience over-indexes on Jared Leto (30.83×), Memento (film) (60.05×), Dead Poet Society (33.83×), and The Hives (47.92×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Muse (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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