Pentatonix Audience in United States

Pentatonix logo

Pentatonix has an estimated audience of 2,137,402 people in United States. 66.4% are female, 33.6% are male, average age 43.2. Top regions: Texas, California, Florida. Top brand affinities: Sukkur, A cappella, Carl Reiner, Kris Humphries, Anna Faris.

The average Pentatonix fan in United States is 43.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Sukkur, A cappella, Carl Reiner, with strongest over-indexing on Sukkur (146.32× the country average). Demographically, the Pentatonix audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Community Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Pentatonix fans

Demographic split for Pentatonix audience in United States
MetricValue
Female66.4%
Male33.6%
Average age43.2
Estimated audience size2,137,402

Audience persona

The typical Pentatonix fan in United States is more female, around 43.2 years old, with strong Community Orientation tendencies and a notable affinity for Sukkur.

Top regions in United States

Top regions ranked by reach for Pentatonix in United States
RegionReachAffinity
Texas171,5750.93×
California158,6520.67×
Florida128,1680.89×
New York107,6530.9×
Pennsylvania77,7211.08×
Illinois73,0871.03×
Ohio72,7511.1×
North Carolina67,6161.05×
Georgia64,8700.99×
Michigan57,3291.03×
Virginia50,8140.98×
Tennessee46,0081.07×
New Jersey44,1890.81×
Wisconsin44,1251.37×
Massachusetts38,3960.91×
Indiana37,8960.97×
Washington37,7240.88×
South Carolina36,2591.13×
Minnesota35,5191.16×
Missouri33,2760.97×
Arizona33,1940.76×
Maryland32,5950.89×
Colorado32,4010.96×
Kentucky31,3231.17×
Iowa29,7441.69×
Oklahoma29,1921.23×
Alabama22,4700.75×
Connecticut21,9311.02×
Louisiana18,8890.69×
Oregon18,5570.76×
Utah17,7010.92×
Kansas15,6920.93×
Arkansas15,3100.87×
Nevada14,5840.71×
Idaho14,1901.32×
North Dakota13,2853.03×
Mississippi12,3960.7×
Nebraska11,3781.06×
South Dakota9,9372.01×
West Virginia7,9950.8×
New Hampshire7,7600.92×
New Mexico6,9510.65×
Hawaii6,6050.72×
Maine5,7420.75×
Rhode Island5,4150.8×
Vermont5,3911.44×
Delaware4,5760.78×
Montana4,5020.76×
Washington, District of Columbia4,0150.62×
Alaska2,5990.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pentatonix audience
BrandAffinityCategory
Sukkur146.32×Travel & Leisure
A cappella18.15×Music & Radio
Carl Reiner17.42×Movies & TV
Kris Humphries32.42×Sports
Anna Faris12.23×Movies & TV
Charles Woodson32.5×Sports
Nick Foles28.26×Sports
Jennifer Love Hewitt8.06×Movies & TV
Home Free (group)31.91×Music & Radio
Idina Menzel13.18×Movies & TV
The Sing-Off63.27×Movies & TV
Brad Marchand11.82×Sports
Lindsey Stirling13.72×Music & Radio
Ben Platt (actor)15.66×Movies & TV
Kari Byron19.74×Movies & TV
Darren Criss13.76×Movies & TV
Carl Icahn34.64×Business & Career
Wells Fargo1.78×Business & Career
Michael Keaton7.83×Movies & TV
Aisha Tyler11.87×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pentatonix audience
TraitClusterScore
Community OrientationOPEN1.25
ExtroversionTHRILL1.2
CreativityOPEN1.14
TraditionCONSERVATISM1.1
MindfulnessBALANCE1.05
Healthy LifestyleBALANCE1.04

Worldwide distribution

Worldwide audience distribution share by country for Pentatonix
CountryShare
United States50.3%
Germany4.8%
Canada3.2%

See Pentatonix audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Pentatonix have in United States?

Pentatonix has an estimated audience of 2,137,402 people in United States, concentrated in Texas and California.

What is the gender split and age of Pentatonix fans?

66.4% of Pentatonix fans are female, 33.6% are male, with an average age of 43.2 years.

Which brands do Pentatonix fans like most?

Pentatonix fans show strongest brand affinity for Sukkur (146.32×), A cappella (18.15×), and Carl Reiner (17.42×) over the country average.

Where do Pentatonix fans live in United States?

Pentatonix fans in United States are most concentrated in Texas (reach 171,575), California (reach 158,652), and Florida (reach 128,168). These three regions account for the largest share of the active audience.

What other brands do Pentatonix fans also like?

Beyond Pentatonix itself, the audience over-indexes on A cappella (18.15×), Carl Reiner (17.42×), Kris Humphries (32.42×), and Anna Faris (12.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pentatonix. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.