PJ Harvey Audience in United States

PJ Harvey logo

PJ Harvey has an estimated audience of 362,262 people in United States. 43.9% are female, 56.1% are male, average age 36.7. Top regions: California, New York, Texas. Top brand affinities: SNY, Therapy?, Fruit Bats (band), Jeff Buckley, Anime Matsuri.

The average PJ Harvey fan in United States is 36.7 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include SNY, Therapy?, Fruit Bats (band), with strongest over-indexing on SNY (107.06× the country average). Demographically, the PJ Harvey audience skews more male with an average age of 36.7, and over-indexes on personality traits such as LGBTQ+ Identity, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Alternative / Indie

Demographics of PJ Harvey fans

Demographic split for PJ Harvey audience in United States
MetricValue
Female43.9%
Male56.1%
Average age36.7
Estimated audience size362,262

Audience persona

The typical PJ Harvey fan in United States is more male, around 36.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for SNY.

Top regions in United States

Top regions ranked by reach for PJ Harvey in United States
RegionReachAffinity
California57,5871.45×
New York32,1411.59×
Texas23,8580.77×
Illinois15,9041.32×
Florida15,8040.64×
Pennsylvania15,6701.28×
Washington12,7851.76×
Massachusetts12,3161.73×
Oregon10,8202.61×
Ohio10,0620.9×
Michigan9,8581.04×
North Carolina8,9510.82×
New Jersey8,9180.97×
Virginia8,8681×
Georgia8,5290.76×
Minnesota7,3501.42×
Maryland6,7051.08×
Tennessee6,5600.9×
Colorado6,4431.13×
Arizona6,1970.84×
Wisconsin5,3290.98×
Indiana5,2430.79×
Missouri5,1030.87×
Connecticut3,9861.1×
Kentucky3,8700.85×
Louisiana3,8340.82×
South Carolina3,3930.62×
Alabama3,0920.61×
Nevada2,7660.79×
Oklahoma2,7560.69×
Utah2,7220.84×
Iowa2,1900.73×
Kansas2,1430.75×
Washington, District of Columbia2,1331.96×
Arkansas1,9350.65×
Maine1,8901.46×
New Mexico1,7800.98×
New Hampshire1,7281.21×
Rhode Island1,6311.41×
Nebraska1,3460.74×
Idaho1,3420.74×
Mississippi1,3320.45×
West Virginia1,2860.76×
Vermont9771.54×
Montana9240.92×
Hawaii7890.51×
Delaware6970.7×
Alaska6140.79×
South Dakota5040.6×
North Dakota4440.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for PJ Harvey audience
BrandAffinityCategory
SNY107.06×Sports
Therapy?30.75×Music & Radio
Fruit Bats (band)63.26×Music & Radio
Jeff Buckley35.5×Music & Radio
Anime Matsuri132.22×Literature
Thom Yorke47.88×Music & Radio
The Pretenders64.66×Music & Radio
Ash (band)27.24×Music & Radio
Torchy's Tacos17.79×Food & Beverages
Björk23.15×Music & Radio
Little River Band48.35×Music & Radio
Cat Power68.48×Music & Radio
Albany Law School41.92×Business & Career
Portishead (band)59.04×Music & Radio
Fiona Apple26.76×Music & Radio
Bucerius Law School41.29×Business & Career
Phosphorescent (band)68.96×Music & Radio
New York University School of Law60.88×Business & Career
Sylvanian Families53.59×Kids & Family
Patti Smith27.02×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by PJ Harvey audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.71
Design AffinityPREMIUM1.71
Urban LifestyleOPEN1.46
SustainabilityBALANCE1.44
Early Adopter MentalityPOWER1.44
TraditionCONSERVATISM1.37

Worldwide distribution

Worldwide audience distribution share by country for PJ Harvey
CountryShare
United States25.9%
United Kingdom14.7%
France7.5%

See PJ Harvey audiences in other countries

More Alternative / Indie audiences in United States

Frequently asked questions

How many fans does PJ Harvey have in United States?

PJ Harvey has an estimated audience of 362,262 people in United States, concentrated in California and New York.

What is the gender split and age of PJ Harvey fans?

43.9% of PJ Harvey fans are female, 56.1% are male, with an average age of 36.7 years.

Which brands do PJ Harvey fans like most?

PJ Harvey fans show strongest brand affinity for SNY (107.06×), Therapy? (30.75×), and Fruit Bats (band) (63.26×) over the country average.

Where do PJ Harvey fans live in United States?

PJ Harvey fans in United States are most concentrated in California (reach 57,587), New York (reach 32,141), and Texas (reach 23,858). These three regions account for the largest share of the active audience.

What other brands do PJ Harvey fans also like?

Beyond PJ Harvey itself, the audience over-indexes on Therapy? (30.75×), Fruit Bats (band) (63.26×), Jeff Buckley (35.5×), and Anime Matsuri (132.22×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for PJ Harvey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.