A data profile of the people who buy, follow and care about PJ Harvey in United States — modelled from more than twelve digital signal sources. PJ Harvey has an estimated audience of 369,915 people in United States.
The average PJ Harvey fan in United States is 36.7 years old, more male, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include SNY, Therapy?, Fruit Bats (band), with strongest over-indexing on SNY (107.06× the country average).
Demographically, the PJ Harvey audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Urban Lifestyle, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical PJ Harvey fan in United States is more male, around 36.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for SNY.
The key figures that characterise the PJ Harvey profile in United States.
43.9% are female, 56.1% are male, average age 36.7.
| Metric | Value |
|---|---|
| Female | 43.9% |
| Male | 56.1% |
| Average age | 36.7 |
| Estimated audience size | 369,915 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 19% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 15% |
of the worldwide PJ Harvey audience comes from United States.
| Country | Share |
|---|---|
| United States | 26.6% |
| United Kingdom | 14.6% |
| France | 6.5% |
Where the PJ Harvey audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~7K | 1.74× | |
| 02 | Washington | ~10K | 1.49× | |
| 03 | Massachusetts | ~10K | 1.39× | |
| 04 | New York | ~30K | 1.37× | |
| 05 | Vermont | <1K | 1.37× | |
| 06 | Maine | ~2K | 1.31× | |
| 07 | Colorado | ~7K | 1.24× | |
| 08 | California | ~50K | 1.21× | |
| 09 | New Hampshire | ~2K | 1.20× | |
| 10 | Rhode Island | ~1K | 1.19× | |
| 11 | Minnesota | ~6K | 1.17× | |
| 12 | Connecticut | ~4K | 1.15× | |
| 13 | Illinois | ~10K | 1.14× | |
| 14 | Washington, District of Columbia | ~1K | 1.14× | |
| 15 | Pennsylvania | ~10K | 1.10× | |
| 16 | New Mexico | ~2K | 1.05× | |
| 17 | Wisconsin | ~6K | 1.04× | |
| 18 | Montana | ~1K | 1.04× | |
| 19 | Alaska | <1K | 1.02× | |
| 20 | Michigan | ~10K | 1.01× | |
| 21 | Ohio | ~10K | 0.98× | |
| 22 | Tennessee | ~7K | 0.98× | |
| 23 | Missouri | ~6K | 0.98× | |
| 24 | Utah | ~3K | 0.96× | |
| 25 | Nebraska | ~2K | 0.95× | |
| 26 | West Virginia | ~2K | 0.95× | |
| 27 | New Jersey | ~9K | 0.94× | |
| 28 | Virginia | ~8K | 0.94× | |
| 29 | Indiana | ~6K | 0.94× | |
| 30 | North Carolina | ~10K | 0.93× | |
| 31 | Maryland | ~6K | 0.93× | |
| 32 | Kentucky | ~4K | 0.93× | |
| 33 | Arizona | ~7K | 0.90× | |
| 34 | Kansas | ~3K | 0.90× | |
| 35 | Idaho | ~2K | 0.90× | |
| 36 | Delaware | <1K | 0.90× | |
| 37 | Louisiana | ~4K | 0.89× | |
| 38 | Oklahoma | ~4K | 0.89× | |
| 39 | Iowa | ~3K | 0.89× | |
| 40 | South Dakota | <1K | 0.89× | |
| 41 | North Dakota | <1K | 0.89× | |
| 42 | Arkansas | ~3K | 0.88× | |
| 43 | Nevada | ~3K | 0.86× | |
| 44 | Georgia | ~9K | 0.85× | |
| 45 | Alabama | ~4K | 0.80× | |
| 46 | Hawaii | ~1K | 0.80× | |
| 47 | Mississippi | ~2K | 0.78× | |
| 48 | South Carolina | ~4K | 0.76× | |
| 49 | Texas | ~20K | 0.75× | |
| 50 | Florida | ~20K | 0.65× |
The strongest cross-interests of the PJ Harvey audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Anime Matsuri | Literature | 132.22× | ||
| 02 | SNY | Sports | 107.06× | ||
| 03 | Phosphorescent (band) | Music & Radio | 68.96× | ||
| 04 | Cat Power | Music & Radio | 68.48× | ||
| 05 | The Pretenders | Music & Radio | 64.66× | ||
| 06 | Fruit Bats (band) | Music & Radio | 63.26× | ||
| 07 | New York University School of Law | Business & Career | 60.88× | ||
| 08 | Portishead (band) | Music & Radio | 59.04× | ||
| 09 | Sylvanian Families | Kids & Family | 53.59× | ||
| 10 | Little River Band | Music & Radio | 48.35× | ||
| 11 | Thom Yorke | Music & Radio | 47.88× | ||
| 12 | Albany Law School | Business & Career | 41.92× | ||
| 13 | Bucerius Law School | Business & Career | 41.29× | ||
| 14 | Jeff Buckley | Music & Radio | 35.50× | ||
| 15 | Therapy? | Music & Radio | 30.75× | ||
| 16 | Highpoint Shopping Centre | Shopping | 29.15× | ||
| 17 | Ash (band) | Music & Radio | 27.24× | ||
| 18 | Fiona Apple | Music & Radio | 26.76× | ||
| 19 | The Fall (band) | Music & Radio | 22.17× | ||
| 20 | Torchy's Tacos | Food & Beverages | 17.79× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.52× | |
| Spirituality | BALANCE | 1.45× | |
| Community Orientation | OPEN | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.67× | |
| Risk Appetite | THRILL | 0.75× | |
| Social Media Usage | JOY | 0.81× |
PJ Harvey has an estimated audience of 369,915 people in United States, concentrated in California and New York.
43.9% of PJ Harvey fans are female, 56.1% are male, with an average age of 36.7 years.
PJ Harvey fans show strongest brand affinity for SNY (107.06×), Therapy? (30.75×), and Fruit Bats (band) (63.26×) over the country average.
PJ Harvey fans in United States are most concentrated in California (reach ~50K), New York (reach ~30K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.
Beyond PJ Harvey itself, the audience over-indexes on Therapy? (30.75×), Fruit Bats (band) (63.26×), Jeff Buckley (35.5×), and Anime Matsuri (132.22×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for PJ Harvey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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