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Popularity ranking · United States

The 100 most popular New Waves in United States

This curated ranking covers the 100 largest new waves in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 168 new waves tracked in United States, the 100 ranked here account for the largest measured audience reach. ACTORS, Crows and ADULT. lead the list with a combined estimated audience of 11M people. Across all 100 entries the average audience size is 318k, and the largest, ACTORS, reaches around 4.9M people in United States. Audience size is the estimated number of unique people in United States who actively engage with each new wave, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Carpenter Brut 161k 39.9 2.9% New wave
27 Lene Lovich 161k 48.3 68.8% New wave
28 Bow Wow Wow 155k 50.5 43.0% New wave
29 The Suburbs 142k 46.6 39.5% New wave
30 Black Marble 130k 35.4 40.0% New wave
31 The Fixx 127k 43.9 40.6% New wave
32 The The 124k 39.7 46.7% New wave
33 French Police 119k 43.9 52.3% New wave
34 Blurt 117k 33.3 81.9% New wave
35 Twin Tribes 113k 43.9 52.3% New wave
36 Talk Show 104k 41.0 39.5% New wave
37 Lebanon Hanover 99k 38.6 40.0% New wave
38 Love and Rockets 95k 44.8 42.3% New wave
39 Death in June 91k 43.4 58.4% New wave
40 Motorama 90k 37.8 76.1% New wave
41 Urban Heat 90k 28.6 47.9% New wave
42 Toyah 86k 46.6 53.7% New wave
43 The Motels 84k 41.9 41.0% New wave
44 High Vis 82k 32.9 53.4% New wave
45 Pixel Grip 76k 30.1 66.5% New wave
46 Empathy Test 76k 41.3 44.5% New wave
47 THUS LOVE 71k 32.9 54.4% New wave
48 Big Audio Dynamite 69k 45.1 42.1% New wave
49 Preoccupations 61k 37.0 46.4% New wave
50 EGYPTIAN BLUE 58k 36.4 52.8% New wave

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular new waves compiled?

Rascasse aggregates anonymized search-behavior signals across United States and ranks each new wave by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest new wave in United States?

ACTORS currently leads with an estimated audience of 4.9M people in United States.

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