Rascasse Audience Intelligence

Who Wants to Be a Millionaire? Audience in United States

A data profile of the people who buy, follow and care about Who Wants to Be a Millionaire? in United States — modelled from more than twelve digital signal sources. Who Wants to Be a Millionaire? has an estimated audience of 848,233 people in United States.

#515among TV series in United States#2160among Movie / TV Show / Series in United States#4886in Movies & TV

The average Who Wants to Be a Millionaire? fan in United States is 33.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Who Wants to Be a Millionaire? profile in United States.

Audience size
848K
in United States
Gender
48.2%♀
51.8% male
Age
33.3
average years
Country rank
#26418
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Who Wants to Be a Millionaire? viewers

48.2% are female, 51.8% are male, average age 33.3.

Fig. 02

Gender split

48.2%
Female
51.8%
Male
Demographic split for Who Wants to Be a Millionaire? audience in United States
MetricValue
Female48.2%
Male51.8%
Average age33.3
Estimated audience size848,233
Fig. 03

Age distribution

Ø 33.3
average years
Age distribution of the Who Wants to Be a Millionaire? audience in United States
Age bracketShare%
16-1941%
20-2918%
30-3914%
40-4913%
50+15%
Fig. 04

Worldwide distribution

36.4%

of the worldwide Who Wants to Be a Millionaire? audience comes from United States.

Worldwide audience distribution share by country for Who Wants to Be a Millionaire?
CountryShare
United States36.4%
United Kingdom16.9%
Germany5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Who Wants to Be a Millionaire? audience in United States is strongest.

Fig. 05

Top regions by affinity

Who Wants to Be a Millionaire? fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~5K1.35×
02New Jersey~30K1.27×
03Iowa~9K1.27×
04Wisconsin~20K1.23×
05Pennsylvania~40K1.22×
06Massachusetts~20K1.21×
07Illinois~30K1.20×
08Maine~4K1.20×
09New York~60K1.17×
10Delaware~3K1.17×
11Connecticut~10K1.14×
12Minnesota~10K1.13×
13Nebraska~5K1.13×
14Ohio~30K1.11×
15Missouri~20K1.11×
16Michigan~20K1.10×
17Kentucky~10K1.08×
18Tennessee~20K1.05×
19West Virginia~4K1.04×
20Oregon~10K1.03×
21Oklahoma~10K1.03×
22Indiana~20K1.02×
23Kansas~7K1.02×
24Washington~20K1.01×
25Alabama~10K1.01×
26South Dakota~2K1.01×
27North Dakota~2K0.99×
28Virginia~20K0.97×
29Arizona~20K0.97×
30Rhode Island~3K0.97×
31Vermont~1K0.96×
32Arkansas~7K0.95×
33Louisiana~10K0.92×
34Montana~2K0.92×
35North Carolina~20K0.91×
36Maryland~10K0.90×
37Washington, District of Columbia~2K0.90×
38Florida~50K0.88×
39Alaska~2K0.88×
40South Carolina~10K0.86×
41Georgia~20K0.85×
42Colorado~10K0.85×
43Mississippi~6K0.85×
44Nevada~7K0.84×
45Idaho~4K0.84×
46Utah~6K0.82×
47Texas~60K0.79×
48Hawaii~3K0.78×
49New Mexico~3K0.73×
50California~70K0.72×
Fig. 06

Affinity by region

Affinity by region — Who Wants to Be a Millionaire?, United States
0.72×1.00×1.35×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Who Wants to Be a Millionaire?. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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