Rascasse Audience Intelligence

Wolverine (comic book) Audience in United States

A data profile of the people who buy, follow and care about Wolverine (comic book) in United States — modelled from more than twelve digital signal sources. Wolverine (comic book) has an estimated audience of 3,831,889 people in United States.

#35among Book / Manga / Comic in United States#140in Literature

The average Wolverine (comic book) fan in United States is 36.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Christian Slater, Dominic West, Elizabeth Olsen, with strongest over-indexing on Christian Slater (53.92× the country average).

Demographically, the Wolverine (comic book) audience skews more male with an average age of 36.0, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Wolverine (comic book) fan in United States is more male, around 36.0 years old, with strong Patriotism tendencies and a notable affinity for Christian Slater.

Category: Literature · Type: Book / Manga / Comic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wolverine (comic book) profile in United States.

Audience size
3.8M
in United States
Gender
31.2%♀
68.8% male
Age
36.0
average years
Country rank
#8320
Book / Manga / Comic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wolverine (comic book) fans

31.2% are female, 68.8% are male, average age 36.0.

Fig. 02

Gender split

31.2%
Female
68.8%
Male
Demographic split for Wolverine (comic book) audience in United States
MetricValue
Female31.2%
Male68.8%
Average age36.0
Estimated audience size3,831,889
Fig. 03

Age distribution

Ø 36.0
average years
Age distribution of the Wolverine (comic book) audience in United States
Age bracketShare%
16-1928%
20-2921%
30-3920%
40-4917%
50+14%
Fig. 04

Worldwide distribution

33.6%

of the worldwide Wolverine (comic book) audience comes from United States.

Worldwide audience distribution share by country for Wolverine (comic book)
CountryShare
United States33.6%
Brazil11.8%
Canada4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wolverine (comic book) audience in United States is strongest.

Fig. 05

Top regions by affinity

Wolverine (comic book) fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~20K2.05×
02Michigan~100K1.40×
03Montana~10K1.38×
04Wyoming~7K1.28×
05Utah~40K1.26×
06Idaho~20K1.24×
07Oregon~50K1.20×
08Arizona~90K1.19×
09New Mexico~20K1.14×
10Colorado~70K1.09×
11California~500K1.08×
12Oklahoma~50K1.06×
13Texas~300K1.04×
14Washington~80K1.04×
15Alabama~60K1.04×
16Nevada~40K1.03×
17Kentucky~50K0.99×
18North Dakota~8K0.99×
19Florida~300K0.98×
20West Virginia~20K0.98×
21Arkansas~30K0.97×
22Tennessee~70K0.96×
23Indiana~70K0.95×
24Iowa~30K0.95×
25Missouri~60K0.93×
26Connecticut~40K0.93×
27Nebraska~20K0.93×
28Maine~10K0.93×
29Pennsylvania~100K0.92×
30Georgia~100K0.92×
31North Carolina~100K0.92×
32Illinois~100K0.91×
33Minnesota~50K0.91×
34New York~200K0.90×
35Ohio~100K0.90×
36New Jersey~90K0.90×
37Kansas~30K0.90×
38South Dakota~8K0.90×
39Louisiana~40K0.89×
40New Hampshire~10K0.89×
41Wisconsin~50K0.88×
42Rhode Island~10K0.88×
43Maryland~60K0.87×
44South Carolina~50K0.87×
45Virginia~80K0.86×
46Mississippi~30K0.86×
47Hawaii~10K0.86×
48Massachusetts~60K0.85×
49Delaware~8K0.76×
50Washington, District of Columbia~8K0.67×
Fig. 06

Affinity by region

Affinity by region — Wolverine (comic book), United States
0.67×1.00×2.05×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wolverine (comic book) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wolverine (comic book) audience
#·InterestCategoryAffinity×
01Dominic WestMovies & TV55.77×
02Christian SlaterMovies & TV53.92×
03Lego MindstormsKids & Family50.37×
04The Wolverine (film)Movies & TV47.69×
05Night at the MuseumMovies & TV33.59×
06Ant-Man (film)Movies & TV26.91×
07Doctor StrangerMovies & TV22.67×
08Elizabeth OlsenMovies & TV20.87×
09LegolandTravel & Leisure20.00×
10The GooniesMovies & TV17.96×
11International educationBusiness & Career17.69×
12Disneyland ParisTravel & Leisure16.85×
13Doctor StrangeLiterature15.74×
14Graphic novelLiterature14.45×
15Superhero fictionLiterature11.87×
16Guardians of the Galaxy (film)Movies & TV11.69×
17Matt DamonMovies & TV10.74×
18Ed HarrisMovies & TV9.22×
19ArrowMovies & TV8.27×
20SupermanMovies & TV2.87×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wolverine (comic book) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Wolverine (comic book) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.82×
Need for SecurityCONSERVATISM1.53×
Price SensitivityPREMIUM1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Wolverine (comic book) audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.56×
Quality AwarenessPREMIUM0.61×
Design AffinityPREMIUM0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Wolverine (comic book) have in United States?

Wolverine (comic book) has an estimated audience of 3,831,889 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Wolverine (comic book) fans?

31.2% of Wolverine (comic book) fans are female, 68.8% are male, with an average age of 36.0 years.

03

Which brands do Wolverine (comic book) fans like most?

Wolverine (comic book) fans show strongest brand affinity for Christian Slater (53.92×), Dominic West (55.77×), and Elizabeth Olsen (20.87×) over the country average.

04

Where do Wolverine (comic book) fans live in United States?

Wolverine (comic book) fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Wolverine (comic book) fans also like?

Beyond Wolverine (comic book) itself, the audience over-indexes on Dominic West (55.77×), Elizabeth Olsen (20.87×), Night at the Museum (33.59×), and The Wolverine (film) (47.69×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Wolverine (comic book). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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