How to read this list
Rank
Position in the Top 19, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in South Africa who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in South Africa. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in South Africa, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in South Africa. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | LLondon Fashion Week | 4.7k | 0.3% | 32.0 | 72.7% | Fashion week |
| 2 | PParis Fashion Week | 4.4k | 0.2% | 32.2 | 72.7% | Fashion week |
| 3 | NNew York Fashion Week | 3.9k | 0.2% | 33.2 | 74.4% | Fashion week |
| 4 | MMilan Fashion Week | 2.6k | 0.1% | 34.5 | 75.7% | Fashion week |
| 5 | VVictoria's Secret Fashion Show | 1.1k | 0.1% | 47.8 | 96.4% | Fashion week |
| 6 | LLakme Fashion Week | 1.1k | 0.3% | 34.3 | 76.2% | Fashion week |
| 7 | DDubai Fashion Week | 356 | 0.2% | 37.6 | 49.0% | Fashion week |
| 8 | CCopenhagen Fashion Week | 284 | 0.0% | 30.3 | 70.4% | Fashion week |
| 9 | LLos Angeles Fashion Week | 183 | 0.2% | 28.9 | 85.7% | Fashion week |
| 10 | CCibeles Madrid Fashion Week | 177 | 0.0% | 47.4 | 80.6% | Fashion week |
| 11 | MMiami Fashion Week | 115 | 0.1% | 27.6 | 54.3% | Fashion week |
| 12 | SSão Paulo Fashion Week | 98 | 0.0% | 33.1 | 88.5% | Fashion week |
| 13 | IIndia Fashion Week | 97 | 0.1% | 35.6 | 82.1% | Fashion week |
| 14 | AAustralian Fashion Week | 87 | 0.0% | 28.5 | 65.1% | Fashion week |
| 15 | JJakarta Fashion Week | 84 | 0.2% | 28.3 | 65.0% | Fashion week |
| 16 | BBangalore Fashion Week | 78 | 0.1% | 35.1 | 84.0% | Fashion week |
| 17 | RRio Fashion Week | 42 | 0.0% | 25.4 | 59.0% | Fashion week |
| 18 | VVancouver Fashion Week | 36 | 0.0% | 37.6 | 48.3% | Fashion week |
| 19 | BBerlin Fashion Week | 25 | 0.0% | 31.2 | 65.4% | Fashion week |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular fashion weeks compiled?
Rascasse aggregates anonymized search-behavior signals across South Africa and ranks each fashion week by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest fashion week in South Africa?
London Fashion Week currently leads with an estimated audience of 4.7k people in South Africa.