Rascasse Audience Intelligence

Fashion & Accessoires audiences in South Africa

The strongest Fashion & Accessoires audiences in South Africa, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Fashion & Accessoires audiences ranked 21categories in South Africa 2026data year
Section 01

Top Fashion & Accessoires audiences

The strongest Fashion & Accessoires audiences in South Africa, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Fashion & Accessoires in South Africa — full ranking

  1. Clothing5.5M
  2. Shoes3.8M
  3. Mr. Price3.6M
  4. Luxury goods3.4M
  5. Jewelry2.9M
  6. Footwear2.9M
  7. Women's clothing2.7M
  8. Boutiques2.5M
  9. Dresses2.5M
  10. Nike2.3M
  11. Handbags1.8M
  12. Adidas1.8M
  13. T-shirt1.7M
  14. Tattoos1.7M
  15. Cotton On1.7M
  16. Sneakers (footwear)1.7M
  17. Leather1.6M
  18. Children's clothing1.5M
  19. Men's clothing1.5M
  20. Wholesale1.4M
  21. Sunglasses1.4M
  22. Rains1.4M
  23. Trousers1.3M
  24. Shirt1.3M
  25. Streetwear1.3M
  26. Sportswear (activewear)1.2M
  27. Steve Madden1.2M
  28. Skirt1.2M
  29. Crocs1.1M
  30. Textile1.1M
  31. Jeans1M
  32. Jacket992K
  33. Watch988K
  34. Undergarment922K
  35. Cotton882K
  36. Blouse869K
  37. New Balance854K
  38. Denim843K
  39. Puma842K
  40. Lacoste842K
  41. Wedding dress827K
  42. Linen815K
  43. Wool784K
  44. Baggage781K
  45. Shorts775K
  46. Coat (clothing)724K
  47. Hoodie710K
  48. Engagement ring707K
  49. Taste702K
  50. Diamond698K