Rascasse Audience Intelligence

Home & Garden audiences in South Africa

The strongest Home & Garden audiences in South Africa, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Home & Garden audiences ranked 21categories in South Africa 2026data year
Section 01

Top Home & Garden audiences

The strongest Home & Garden audiences in South Africa, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Home & Garden in South Africa — full ranking

  1. Design4.9M
  2. Home and garden4.2M
  3. Furniture3.4M
  4. Nature3.1M
  5. Kitchen3M
  6. Home improvement2.9M
  7. House2.8M
  8. Crafts2.7M
  9. Do it yourself (DIY)2.7M
  10. Home Appliances2.6M
  11. Property2.4M
  12. Electricity2M
  13. Energy2M
  14. Bed2M
  15. Hobby1.9M
  16. Garden1.9M
  17. Flower1.7M
  18. Handicraft1.7M
  19. Crock (dishware)1.6M
  20. Renovation1.6M
  21. Bathroom1.6M
  22. Creativity1.6M
  23. H.O.M.E.1.6M
  24. Bedroom1.6M
  25. Plant1.6M
  26. Chair1.5M
  27. Oven1.5M
  28. Cookware and bakeware1.4M
  29. Refrigerator1.4M
  30. Bedding1.4M
  31. Household1.4M
  32. Drawing1.3M
  33. Saturday1.3M
  34. Kitchenware1.3M
  35. Gardening1.3M
  36. Sunday1.2M
  37. Mattress1.2M
  38. Stove1.2M
  39. Home repair1.2M
  40. Braid1.2M
  41. Solar energy1.2M
  42. Plumbing1.2M
  43. Home construction1.2M
  44. Property finder1.1M
  45. Tree1.1M
  46. Living room1.1M
  47. Dining room1M
  48. Glass1M
  49. Eskom1M
  50. Color1M