Rascasse Audience Intelligence

Sports audiences in South Africa

The strongest Sports audiences in South Africa, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Sports audiences ranked 21categories in South Africa 2026data year
Section 01

Top Sports audiences

The strongest Sports audiences in South Africa, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Sports in South Africa — full ranking

  1. Kaizer Chiefs F.C.10.1M
  2. Orlando Pirates7.8M
  3. Manchester United F.C.6.6M
  4. Fitness and wellness6.4M
  5. Sports6.3M
  6. Sports and outdoors5.5M
  7. Manchester City F.C.4.9M
  8. Real Madrid C.F.4.2M
  9. Outdoor recreation4.1M
  10. Soccer3.9M
  11. Physical fitness3.7M
  12. Physical exercise3.5M
  13. FIFA World Cup3.5M
  14. Sky Sport3M
  15. Premier League2.6M
  16. Mamelodi Sundowns F.C.2.4M
  17. Springboks2.4M
  18. Training2.4M
  19. FC Barcelona2.3M
  20. Springbok2.3M
  21. Sofascore2.2M
  22. Golf2.2M
  23. Australian Open (golf)2.1M
  24. UEFA Champions League2.1M
  25. Basketball2M
  26. Team sport2M
  27. Super Rugby1.9M
  28. Girona FC1.9M
  29. Al Nassr FC1.9M
  30. SA201.9M
  31. Soccer-Laduma1.7M
  32. Rugby union1.7M
  33. Swimming1.6M
  34. Paris Saint-Germain1.6M
  35. Cricket1.5M
  36. FC Bayern Munich1.4M
  37. Swimming pool1.4M
  38. Rugby league1.4M
  39. Sparring1.4M
  40. Baseball1.4M
  41. Weight training1.3M
  42. Liverpool F.C.1.3M
  43. American football1.3M
  44. Rugby World Cup1.3M
  45. Outdoor enthusiast1.2M
  46. Inter Milan1.2M
  47. Cristiano Ronaldo1.1M
  48. Carlos Alcaraz1.1M
  49. Running1.1M
  50. Yoga1.1M
Section 02

Other categories in South Africa