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Popularity ranking · South Africa

The 100 most popular Hip Hops in South Africa

This curated ranking covers the 100 largest hip hops in South Africa, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 924 hip hops tracked in South Africa, the 100 ranked here account for the largest measured audience reach. XXXTentacion, Drake and Diddy lead the list with a combined estimated audience of 1.6M people. Across all 100 entries the average audience size is 112k, and the largest, XXXTentacion, reaches around 692k people in South Africa. Audience size is the estimated number of unique people in South Africa who actively engage with each hip hop, derived from search demand signals. Rankings reflect search-behavior signals collected across South Africa and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in South Africa who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in South Africa. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in South Africa, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in South Africa. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Young Thug 112k 27.6 42.1% Hip hop
27 Latto 109k 29.2 66.0% Hip hop
28 Bad Bunny 105k 25.5 56.2% Hip hop
29 Future 105k 26.8 34.1% Hip hop
30 Nas 105k 31.3 42.6% Hip hop
31 Bones (rapper) 102k — — Hip hop
32 Pitbull (rapper) 102k 38.4 37.2% Hip hop
33 Ice Cube 100k 30.8 45.4% Hip hop
34 Juice Wrld 97k 26.8 36.4% Hip hop
35 Queen Latifah 97k 33.0 52.6% Hip hop
36 Eno 96k 34.6 68.2% Hip hop
37 Rick Ross 95k 27.9 41.5% Hip hop
38 Lil Durk 91k 27.0 26.5% Hip hop
39 JellyRoll 88k 39.2 41.8% Hip hop
40 Tupac Shakur 87k 31.5 39.8% Hip hop
41 Pop Smoke 87k 26.7 35.5% Hip hop
42 Lauryn Hill 84k 31.3 61.9% Hip hop
43 Pharrell Williams 80k 33.3 50.6% Hip hop
44 Rubi Rose 79k 29.5 66.8% Hip hop
45 Akon 78k 33.6 39.0% Hip hop
46 Flame (rapper) 78k — — Hip hop
47 Gunna 78k 22.7 13.6% Hip hop
48 Taboo (rapper) 78k — — Hip hop
49 Sean Combs 78k 32.4 49.8% Hip hop
50 Belly (rapper) 74k 39.6 52.2% Hip hop

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular hip hops compiled?

Rascasse aggregates anonymized search-behavior signals across South Africa and ranks each hip hop by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest hip hop in South Africa?

XXXTentacion currently leads with an estimated audience of 692k people in South Africa.

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