Popularity ranking · South Africa

The 100 most popular Mobile Phone Operators in South Africa

This curated ranking covers the 100 largest mobile phone operators in South Africa, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 128 mobile phone operators tracked in South Africa, the 100 ranked here account for the largest measured audience reach. Vodacom, Telkom (South Africa) and Cell C lead the list with a combined estimated audience of 4.1M people. Across all 100 entries the average audience size is 53k, and the largest, Vodacom, reaches around 2.4M people in South Africa. Audience size is the estimated number of unique people in South Africa who actively engage with each mobile phone operator, derived from search demand signals. Rankings reflect search-behavior signals collected across South Africa and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in South Africa who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in South Africa. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in South Africa, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in South Africa. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Free Mobile 6.4k 38.5 56.0% Mobile phone operator
27 Fastweb (telecommunications company) 5.2k 43.7 48.5% Mobile phone operator
28 Lifesize 4.8k 42.2 25.9% Mobile phone operator
29 Lycamobile 4.1k 39.2 46.4% Mobile phone operator
30 KT Corporation 3.9k 33.1 48.9% Mobile phone operator
31 Comcast Cable 3.7k 25.3 43.0% Mobile phone operator
32 Straight Talk 3.5k 28.0 44.3% Mobile phone operator
33 Telefónica 3.1k 28.7 39.7% Mobile phone operator
34 Telstra 2.6k 26.2 62.8% Mobile phone operator
35 SFR 2.4k 36.3 20.5% Mobile phone operator
36 Cherry Mobile 1.8k 33.8 89.5% Mobile phone operator
37 Deutsche Telekom 1.7k 26.5 37.4% Mobile phone operator
38 Viasat 1.6k 44.1 39.8% Mobile phone operator
39 Swisscom 1.5k 39.9 47.7% Mobile phone operator
40 Lebara 1.5k 20.8 46.7% Mobile phone operator
41 MTN Group 1.4k 34.7 52.7% Mobile phone operator
42 Telenor 1.2k 43.1 39.4% Mobile phone operator
43 China Mobile 1.2k 38.1 57.4% Mobile phone operator
44 Simyo 1.1k 23.5 51.5% Mobile phone operator
45 Bouygues Telecom 1.1k 24.6 52.7% Mobile phone operator
46 Optus 1.1k 21.6 45.9% Mobile phone operator
47 China Unicom 959 51.6 73.4% Mobile phone operator
48 SingTel 894 40.2 41.7% Mobile phone operator
49 Tele2 885 23.0 50.6% Mobile phone operator
50 Aldi Talk 868 42.6 31.1% Mobile phone operator

Want the full picture for any of these audiences?

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Frequently asked questions

How is this list of the most popular mobile phone operators compiled?

Rascasse aggregates anonymized search-behavior signals across South Africa and ranks each mobile phone operator by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest mobile phone operator in South Africa?

Vodacom currently leads with an estimated audience of 2.4M people in South Africa.

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