Rascasse Audience Intelligence

ICarly Viewer Demographics in United States

ICarly has an estimated audience of 2.2M people in United States.

#225among TV series in United States
#782among movies & series in United States#2020in Movies & TV

The average ICarly fan in United States is 28.9 years old, more female, and lives primarily in California.

Its fans are 10.1 years younger than the group average of 39.0.

Women make up 59.0% of the fan base, 1.7 percentage points more than the group average.

Compared with the other 3067 objects in TV series, ICarly fans stand out for their interest in Calum Worthy, Debby Ryan and Peyton List (actress, born 1998).

Most fans live in California, Texas, Florida.

Top affinities include Calum Worthy, Debby Ryan, Peyton List (actress, born 1998), with strongest over-indexing on Calum Worthy (89.24× the country average).

Demographically, the ICarly audience skews more female with an average age of 28.9, and over-indexes on personality traits such as Extroversion, Spirituality.

The typical ICarly fan in United States is more female, around 28.9 years old, with strong Extroversion tendencies and a notable affinity for Calum Worthy.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
2.2M
in United States
Gender
59.0%♀
41.0% male
Age
28.9
average years
Country rank
#13231
among all objects in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of ICarly viewers

59.0% are female, 41.0% are male, average age 28.9.

Fig. 02

Gender split

59.0%
Female
41.0%
Male
Demographic split for ICarly audience in United States
MetricValue
Female59.0%
Male41.0%
Average age28.9
Estimated audience size2.2M
Fig. 03

Age distribution

Ø 28.9
average years
Age distribution of the ICarly audience in United States
Age bracketShare%
16-2451%
25-3426%
35-4410%
45-547%
55+6%
Fig. 04

Worldwide distribution

33.2%

of the worldwide ICarly audience comes from United States.

Worldwide audience distribution share by country for ICarly
CountryShare
United States33.2%
Brazil10.6%
Mexico6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

ICarly fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~40K1.29×
02Arizona~60K1.28×
03Kentucky~40K1.24×
04Oklahoma~30K1.22×
05Idaho~10K1.22×
06Texas~200K1.13×
07Georgia~80K1.12×
08Indiana~50K1.12×
09New Jersey~70K1.11×
10Arkansas~20K1.10×
11California~300K1.09×
12Michigan~70K1.08×
13Pennsylvania~90K1.07×
14Illinois~90K1.07×
15Maryland~40K1.07×
16Missouri~40K1.07×
17Mississippi~20K1.07×
18Louisiana~30K1.06×
19Ohio~80K1.05×
20Tennessee~50K1.05×
21Connecticut~20K1.05×
22New Mexico~10K1.03×
23West Virginia~10K1.03×
24North Carolina~70K1.02×
25South Carolina~40K1.02×
26Virginia~60K1.01×
27New York~100K1.00×
28Delaware~6K1.00×
29Alaska~5K1.00×
30Florida~100K0.99×
31Washington~50K0.99×
32Nevada~20K0.99×
33Kansas~20K0.99×
34Wisconsin~40K0.97×
35Utah~20K0.96×
36Rhode Island~7K0.95×
37Massachusetts~40K0.94×
38Nebraska~10K0.94×
39North Dakota~5K0.92×
40Iowa~20K0.91×
41Oregon~20K0.89×
42South Dakota~5K0.89×
43Minnesota~30K0.87×
44Colorado~30K0.86×
45Wyoming~3K0.84×
46New Hampshire~7K0.83×
47Maine~7K0.81×
48Montana~6K0.81×
49Hawaii~7K0.78×
50Vermont~3K0.77×
Fig. 06

Affinity by region

Affinity by region — ICarly, United States
0.77×1.00×1.29×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the ICarly audience vs. the country average
#·InterestCategoryAffinity×
01Calum WorthyMovies & TV89.24×
02Debby RyanMovies & TV77.78×
03Peyton List (actress, born 1998)Movies & TV74.83×
04Mary MouserMovies & TV74.83×
05Christine BaranskiMovies & TV71.26×
06Paula PattonMovies & TV60.03×
07Jennette McCurdyMovies & TV58.03×
08Moonlight (TV series)Movies & TV57.49×
09Ross LynchMovies & TV53.82×
10Peyton ListMovies & TV46.16×
11Miranda CosgroveMovies & TV44.04×
12VictoriousMovies & TV37.72×
13Javier BardemMovies & TV33.58×
14Kate BeckinsaleMovies & TV30.78×
15CheeringSports30.52×
16Cameron BoyceMovies & TV30.40×
17Malcolm in the MiddleMovies & TV27.82×
18Scary MovieMovies & TV22.31×
19Robert DuvallMovies & TV20.15×
20Freaky Friday (2003 film)Movies & TV19.10×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the ICarly audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the ICarly audience vs. the country average · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.27×
SpiritualityBALANCE1.18×
Social Media UsageJOY1.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the ICarly audience vs. the country average · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.75×
Design AffinityPREMIUM0.78×
Luxury OrientationPREMIUM0.86×
0×1.00× baseline2×
Appendix

Explore more audiences

More TV series audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in ICarly over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/icarly-3485” · Methodology