Rascasse Audience Intelligence

Keanu Reeves Audience in Germany

Keanu Reeves has an estimated audience of 2.4M people in Germany.

#43among Actor Actress or TV Star in Germany
#174among people in Germany#210in Movies & TV

The average Keanu Reeves fan in Germany is 39.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

By number of fans, Keanu Reeves ranks #43 among the 6613 objects in Actor Actress or TV Star in Germany.

Its fans are 0.6 years younger than the group average of 39.6.

Women make up 42.5% of the fan base, 12.8 percentage points fewer than the group average.

Compared with the other 6612 objects in Actor Actress or TV Star, Keanu Reeves fans stand out for their interest in Carrie-Anne Moss, Point Break and John Wick 2.

Most fans live in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top affinities include Carrie-Anne Moss, Point Break, John Wick 2, with strongest over-indexing on Carrie-Anne Moss (81.82× the country average).

Demographically, the Keanu Reeves audience skews more male with an average age of 39.0, and over-indexes on personality traits such as Patriotism, Mindfulness.

The typical Keanu Reeves fan in Germany is more male, around 39.0 years old, with strong Patriotism tendencies and a notable affinity for Carrie-Anne Moss.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
2.4M
in Germany
Gender
42.5%♀
57.5% male
Age
39.0
average years
Country rank
#2721
among all objects in Germany
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Keanu Reeves fans

42.5% are female, 57.5% are male, average age 39.0.

Fig. 02

Gender split

42.5%
Female
57.5%
Male
Demographic split for Keanu Reeves audience in Germany
MetricValue
Female42.5%
Male57.5%
Average age39.0
Estimated audience size2.4M
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Keanu Reeves audience in Germany
Age bracketShare%
16-2419%
25-3419%
35-4424%
45-5423%
55+14%
Fig. 04

Worldwide distribution

5.9%

of the worldwide Keanu Reeves audience comes from Germany.

Worldwide audience distribution share by country for Keanu Reeves
CountryShare
United States25.9%
Brazil7.9%
Germany5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Keanu Reeves fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~100K1.10×
02Berlin~100K1.10×
03Hessen~200K1.05×
04Nordrhein-Westfalen~500K1.02×
05Rheinland-Pfalz~100K1.02×
06Niedersachsen~200K1.01×
07Schleswig-Holstein~80K1.01×
08Baden-Württemberg~300K1.00×
09Brandenburg~70K1.00×
10Hamburg~50K1.00×
11Sachsen-Anhalt~50K0.99×
12Bayern~300K0.97×
13Thüringen~50K0.97×
14Saarland~30K0.97×
15Bremen~20K0.91×
16Mecklenburg-Vorpommern~40K0.89×
Fig. 06

Affinity by region

Affinity by region — Keanu Reeves, Germany
0.89×1.00×1.10×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Keanu Reeves audience vs. the country average
#·InterestCategoryAffinity×
01Carrie-Anne MossFashion & Accessoires81.82×
02Point BreakMovies & TV32.05×
03John Wick 2Movies & TV29.75×
04Dennis HopperMovies & TV22.52×
05Sandra BullockMovies & TV21.20×
06Wonder Woman (2009 film)Movies & TV18.23×
07Armie HammerMovies & TV17.96×
08Nikolai KinskiMovies & TV17.31×
09BatmanMovies & TV16.88×
10Clemens SchickMovies & TV16.45×
11From Dusk till DawnMovies & TV15.21×
12The NeverEnding Story (film)Movies & TV14.82×
13Predator (alien)Movies & TV9.58×
14DrachenlordInternet & Social Media7.32×
15Millie Bobby BrownMovies & TV5.75×
16Bruce WillisMovies & TV4.91×
17Let the Right One In (film)Movies & TV4.90×
18TikTokInternet & Social Media4.03×
19DaxMusic & Radio2.31×
20ShoppingShopping1.81×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Keanu Reeves audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Keanu Reeves audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.04×
MindfulnessBALANCE1.47×
Family OrientationCONSERVATISM1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Keanu Reeves audience vs. the country average · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.83×
CreativityOPEN0.84×
Price SensitivityPREMIUM0.87×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in Keanu Reeves over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/de/keanu-reeves-8706” · Methodology