Rascasse Audience Intelligence

Brad Pitt Audience in United States

Brad Pitt has an estimated audience of 12.3M people in United States.

#33among Actor Actress or TV Star in United States
#107among people in United States#201in Movies & TV

The average Brad Pitt fan in United States is 41.0 years old, more female, and lives primarily in California.

By number of fans, Brad Pitt ranks #33 among the 6621 objects in Actor Actress or TV Star in United States.

Its fans are 0.9 years older than the group average of 40.1.

Women make up 63.4% of the fan base, 7.3 percentage points more than the group average.

Compared with the other 6620 objects in Actor Actress or TV Star, Brad Pitt fans stand out for their interest in Along Came Polly, Bruce Almighty and Leprechaun (film).

Most fans live in California, Texas, Florida.

Top affinities include Along Came Polly, Bruce Almighty, Leprechaun (film), with strongest over-indexing on Along Came Polly (19.84× the country average).

Demographically, the Brad Pitt audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Pet Ownership, Early Adopter Mentality.

The typical Brad Pitt fan in United States is more female, around 41.0 years old, with strong Pet Ownership tendencies and a notable affinity for Along Came Polly.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
12.3M
in United States
Gender
63.4%♀
36.6% male
Age
41.0
average years
Country rank
#2843
among all objects in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Brad Pitt fans

63.4% are female, 36.6% are male, average age 41.0.

Fig. 02

Gender split

63.4%
Female
36.6%
Male
Demographic split for Brad Pitt audience in United States
MetricValue
Female63.4%
Male36.6%
Average age41.0
Estimated audience size12.3M
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Brad Pitt audience in United States
Age bracketShare%
16-2418%
25-3418%
35-4420%
45-5422%
55+22%
Fig. 04

Worldwide distribution

18.6%

of the worldwide Brad Pitt audience comes from United States.

Worldwide audience distribution share by country for Brad Pitt
CountryShare
United States18.6%
Brazil8.8%
India6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Brad Pitt fans by region: top regions in United States
#RegionReachAffinity×
01Utah~200K1.30×
02Oklahoma~200K1.24×
03California~1.5M1.19×
04Missouri~300K1.18×
05Washington, District of Columbia~30K1.18×
06Idaho~80K1.14×
07Washington~300K1.13×
08Arizona~300K1.13×
09Oregon~200K1.13×
10Illinois~500K1.09×
11Texas~900K1.08×
12Florida~900K1.08×
13Montana~40K1.08×
14Colorado~200K1.07×
15Nevada~100K1.07×
16New Mexico~80K1.05×
17New York~800K1.04×
18Arkansas~100K1.03×
19New Jersey~300K1.02×
20Massachusetts~300K1.01×
21Kansas~100K1.01×
22Hawaii~50K1.01×
23Virginia~300K1.00×
24Tennessee~300K1.00×
25Minnesota~200K1.00×
26Connecticut~100K1.00×
27Kentucky~200K0.99×
28Alaska~30K0.99×
29North Carolina~400K0.98×
30Indiana~200K0.97×
31Pennsylvania~500K0.95×
32Georgia~400K0.95×
33Maryland~200K0.95×
34Michigan~300K0.94×
35Ohio~400K0.93×
36Alabama~200K0.92×
37Nebraska~70K0.92×
38South Carolina~200K0.90×
39Louisiana~200K0.90×
40Iowa~100K0.90×
41Wisconsin~200K0.89×
42West Virginia~60K0.89×
43Maine~40K0.89×
44New Hampshire~40K0.89×
45Rhode Island~30K0.88×
46Mississippi~100K0.87×
47North Dakota~30K0.87×
48Vermont~20K0.84×
49South Dakota~30K0.83×
50Delaware~30K0.82×
Fig. 06

Affinity by region

Affinity by region — Brad Pitt, United States
0.82×1.00×1.30×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Brad Pitt audience vs. the country average
#·InterestCategoryAffinity×
01Along Came PollyMovies & TV19.84×
02Bruce AlmightyMovies & TV16.88×
03Leprechaun (film)Movies & TV15.53×
04Brooklyn DeckerFashion & Accessoires14.73×
05Jennifer ConnellyMovies & TV9.88×
06Matt DamonMovies & TV6.09×
07Pamela AndersonMovies & TV5.42×
08Ana de ArmasMovies & TV4.27×
09Jim CarreyMovies & TV4.26×
10PeacemakerMovies & TV3.95×
11Bruce WillisMovies & TV3.75×
12Diane KeatonMovies & TV3.49×
13Dick Van DykeMovies & TV2.96×
14Rob ReinerMovies & TV2.93×
15HollywoodTravel & Leisure2.78×
16SupermanMovies & TV1.89×
17Rock musicMusic & Radio1.87×
18U.S. stateTravel & Leisure1.71×
19Outdoor recreationSports1.52×
20CultureLiterature1.51×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Brad Pitt audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Brad Pitt audience vs. the country average · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.32×
Early Adopter MentalityPOWER1.32×
MindfulnessBALANCE1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Brad Pitt audience vs. the country average · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.84×
Quality AwarenessPREMIUM0.88×
Price SensitivityPREMIUM0.90×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Brad Pitt over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/brad-pitt-14219” · Methodology