For marketing, sponsorship & live-entertainment teams
Every entity in this table has a full profile.
Age brackets, gender split, regional distribution down to postal code where available, and the brands this audience overindexes on — per country, for c. 300,000 brands, teams, artists and media properties across 200+ countries. Open in the browser, no login.
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How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated quarterly.
Audience size
Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | VVideo games | 107M | 19.8% | 39.6 | 46.8% | Gaming genre |
| 2 | FFirst-person shooter games | 51M | 20.9% | 37.1 | 45.4% | Gaming genre |
| 3 | MMobile game | 48M | 17.6% | 39.6 | 47.1% | Gaming genre |
| 4 | OOnline games | 47M | 17.4% | 38.5 | 45.6% | Gaming genre |
| 5 | CCard games | 31M | 18.6% | 37.6 | 45.5% | Gaming genre |
| 6 | EExhibition game | 30M | 35.1% | 42.1 | 64.9% | Gaming genre |
| 7 | RRole-playing games | 30M | 17.2% | 33.7 | 36.2% | Gaming genre |
| 8 | PPuzzle video games | 28M | 17.7% | 41.0 | 57.9% | Gaming genre |
| 9 | AAdventure game | 24M | 20.2% | 33.5 | 40.8% | Gaming genre |
| 10 | BBoard games | 23M | 18.2% | 37.0 | 45.3% | Gaming genre |
| 11 | AAction games | 21M | 14.3% | 36.3 | 36.1% | Gaming genre |
| 12 | SSports games | 21M | 17.1% | 39.5 | 34.9% | Gaming genre |
| 13 | TTabletop game | 20M | 22.3% | 32.4 | 38.6% | Gaming genre |
| 14 | AAction-adventure game | 18M | 19.5% | 31.2 | 35.5% | Gaming genre |
| 15 | SSlot machine | 17M | 20.1% | 45.7 | 49.7% | Gaming genre |
| 16 | MMassively multiplayer online role-playing games | 17M | 14.2% | 34.8 | 35.5% | Gaming genre |
| 17 | AArcade game | 16M | 28.7% | 36.3 | 41.3% | Gaming genre |
| 18 | SStrategy games | 16M | 14.2% | 35.4 | 35.8% | Gaming genre |
| 19 | RRacing games | 16M | 16.5% | 38.3 | 28.0% | Gaming genre |
| 20 | MMassively multiplayer online games | 16M | 13.7% | 34.2 | 30.3% | Gaming genre |
| 21 | RReal-time strategy | 15M | 17.4% | 36.7 | 43.3% | Gaming genre |
| 22 | SSweepstakes | 15M | 25.7% | 42.8 | 49.0% | Gaming genre |
| 23 | AAction role-playing game | 13M | 18.1% | 29.7 | 35.3% | Gaming genre |
| 24 | WWord games | 13M | 18.0% | 40.4 | 61.7% | Gaming genre |
| 25 | CCasino games | 13M | 14.4% | 43.9 | 47.2% | Gaming genre |
| 26 | PPlatform game | 13M | 22.7% | 34.5 | 39.9% | Gaming genre |
| 27 | CCollectible card game | 12M | 25.2% | 31.7 | 36.3% | Gaming genre |
| 28 | TTabletop role-playing game | 12M | 26.4% | 31.0 | 37.7% | Gaming genre |
| 29 | SSimulation games | 12M | 13.0% | 36.6 | 42.1% | Gaming genre |
| 30 | OOnline poker | 11M | 10.1% | 43.5 | 45.8% | Gaming genre |
| 31 | RRetrogaming | 11M | 24.0% | 32.2 | 31.7% | Gaming genre |
| 32 | CCasual game | 9.3M | 17.1% | 37.6 | 56.7% | Gaming genre |
| 33 | MMultiplayer video game | 9.1M | 21.8% | 35.4 | 30.7% | Gaming genre |
| 34 | BBrowser games | 7.8M | 13.5% | 39.2 | 47.3% | Gaming genre |
| 35 | TTactical role-playing game | 6.7M | 16.9% | 29.4 | 31.0% | Gaming genre |
| 36 | MMiniature wargaming | 6.6M | 30.2% | 31.9 | 32.7% | Gaming genre |
| 37 | OOpen world | 6.2M | 27.4% | 31.5 | 34.0% | Gaming genre |
| 38 | OOnline gambling | 5.4M | 7.2% | 40.3 | 37.8% | Gaming genre |
| 39 | MMassively multiplayer online real-time strategy game | 5M | 22.2% | 27.9 | 32.9% | Gaming genre |
| 40 | TThird-person shooter | 4.8M | 22.3% | 30.2 | 18.9% | Gaming genre |
| 41 | MMultiplayer online battle arena | 4.7M | 14.9% | 29.9 | 26.3% | Gaming genre |
| 42 | TTactical shooter | 4.6M | 32.7% | 37.8 | 14.5% | Gaming genre |
| 43 | FFighting game | 4.5M | 23.6% | 30.0 | 30.1% | Gaming genre |
| 44 | SSurvival game | 4.1M | 29.4% | 26.9 | 31.2% | Gaming genre |
| 45 | AAmusement arcade | 3.9M | 40.9% | 39.0 | 49.3% | Gaming genre |
| 46 | TTurn-based strategy | 3.6M | 17.1% | 29.6 | 28.6% | Gaming genre |
| 47 | SStealth game | 3M | 31.5% | 33.0 | 24.8% | Gaming genre |
| 48 | LLife simulation game | 2.8M | 22.5% | 29.9 | 56.8% | Gaming genre |
| 49 | MMobile gambling | 2.7M | 9.8% | 38.4 | 38.9% | Gaming genre |
| 50 | PPersonality quiz | 2.6M | 62.9% | 42.2 | 72.3% | Gaming genre |
| 51 | OOnline casino | 2.6M | 13.2% | 41.8 | 40.6% | Gaming genre |
| 52 | FFlight simulator | 2.6M | 10.3% | 38.7 | 25.1% | Gaming genre |
| 53 | WWord search | 2.5M | 31.2% | 37.8 | 61.7% | Gaming genre |
| 54 | VVideo poker | 2.5M | 30.8% | 43.7 | 43.0% | Gaming genre |
| 55 | RRhythm game | 2.4M | 34.4% | 34.0 | 32.1% | Gaming genre |
| 56 | VVehicle simulation game | 2.1M | 16.0% | 33.9 | 24.4% | Gaming genre |
| 57 | CCity-building game | 1.7M | 17.8% | 31.2 | 37.7% | Gaming genre |
| 58 | DDungeon crawl | 1.7M | 41.1% | 33.7 | 29.4% | Gaming genre |
| 59 | OOnline bingo | 1.5M | 17.8% | 40.5 | 56.4% | Gaming genre |
| 60 | LLight gun shooter | 1.5M | 42.0% | 38.8 | 27.3% | Gaming genre |
| 61 | LLive action role-playing game | 1.5M | 23.8% | 36.4 | 43.6% | Gaming genre |
| 62 | TTower defense | 1.2M | 18.7% | 30.0 | 22.5% | Gaming genre |
| 63 | SSingle-player video game | 1.1M | 18.1% | 34.2 | 28.9% | Gaming genre |
| 64 | PPlayer versus player | 1M | 14.1% | 29.7 | 11.1% | Gaming genre |
| 65 | RReal-life room escape | 1M | 68.9% | 36.9 | 62.4% | Gaming genre |
| 66 | PPub quiz | 926k | 23.6% | 42.8 | 60.0% | Gaming genre |
| 67 | SSim racing | 885k | 20.6% | 37.7 | 11.1% | Gaming genre |
| 68 | CConsole game | 851k | 13.9% | 29.4 | 28.4% | Gaming genre |
| 69 | BBeat 'em up | 839k | 23.7% | 33.4 | 24.0% | Gaming genre |
| 70 | SShoot 'em up | 793k | 22.0% | 35.7 | 22.9% | Gaming genre |
| 71 | IIncremental game | 783k | 20.9% | 28.6 | 35.2% | Gaming genre |
| 72 | SSocial simulation game | 761k | 38.8% | 30.9 | 59.5% | Gaming genre |
| 73 | DDating sim | 673k | 41.4% | 31.6 | 62.5% | Gaming genre |
| 74 | IIndie game | 613k | 30.8% | 31.5 | 26.1% | Gaming genre |
| 75 | KKart racing game | 574k | 43.5% | 35.8 | 43.4% | Gaming genre |
| 76 | MMultiplayer online game | 560k | 13.1% | 26.4 | 31.0% | Gaming genre |
| 77 | PPoint and click | 546k | 27.7% | 38.4 | 61.7% | Gaming genre |
| 78 | TTrain simulator | 544k | 19.3% | 37.2 | 23.0% | Gaming genre |
| 79 | MMathematical puzzle | 518k | 22.5% | 39.4 | 55.2% | Gaming genre |
| 80 | SShooter games | 501k | 62.0% | 27.6 | 23.5% | Gaming genre |
| 81 | MMatching game | 499k | 33.7% | 34.0 | 49.9% | Gaming genre |
| 82 | TThree-dimensional space | 498k | 14.4% | 36.6 | 48.6% | Gaming genre |
| 83 | TTurn-based tactics | 408k | 29.7% | 35.3 | 18.2% | Gaming genre |
| 84 | SSpeedrunning | 393k | 26.2% | 31.1 | 33.4% | Content type |
| 85 | JJapanese role-playing game | 298k | 29.7% | 29.4 | 28.0% | Gaming genre |
| 86 | IIndie role-playing game | 280k | 28.6% | 33.1 | 35.1% | Gaming genre |
| 87 | HHit and run | 266k | 32.6% | 45.6 | 48.8% | Gaming genre |
| 88 | HHide-and-seek | 264k | 16.8% | 38.2 | 60.2% | Gaming genre |
| 89 | DD20 System | 217k | 54.9% | 30.1 | 42.7% | Gaming genre |
| 90 | YYu-Gi-Oh! Trading Card Game sets | 208k | 36.9% | 30.3 | 28.4% | Gaming genre |
| 91 | AArt game | 188k | 97.6% | — | — | Gaming genre |
| 92 | CCombat flight simulator | 178k | 23.0% | 36.6 | 14.4% | Gaming genre |
| 93 | AAlternate reality game | 128k | 24.7% | 31.7 | 35.6% | Gaming genre |
| 94 | PPlayer versus environment | 127k | 24.8% | 29.1 | 12.1% | Gaming genre |
| 95 | TTactical wargame | 118k | 68.4% | 42.7 | 36.0% | Gaming genre |
| 96 | SSerious game | 114k | 41.0% | 45.5 | 61.8% | Gaming genre |
| 97 | SSocial network game | 114k | 10.5% | 39.9 | 54.3% | Gaming genre |
| 98 | PPlanescape | 97k | 26.1% | 28.3 | 56.5% | Gaming genre |
| 99 | EEberron | 76k | 85.3% | — | — | Gaming genre |
| 100 | MMetroidvania | 53k | 12.3% | 31.7 | 5.9% | Gaming genre |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular gaming genres compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each gaming genre by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.
What is the largest gaming genre in United States?
Video games currently leads with an estimated audience of 107M people in United States.