Rascasse Audience Intelligence

Jodel Audience Demographics in Germany

Jodel has an estimated audience of 30K people in Germany.

#2151among websites & media in Germany
#700in Internet & Social Media

The average Jodel fan in Germany is 29.3 years old, more female, and lives primarily in Nordrhein-Westfalen.

Most fans live in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top affinities include Vietnam national football team, Munich Business School, University of Augsburg, with strongest over-indexing on Vietnam national football team (234.94× the country average).

Demographically, the Jodel audience skews more female with an average age of 29.3, and over-indexes on personality traits such as Patriotism, Career Orientation.

The typical Jodel fan in Germany is more female, around 29.3 years old, with strong Patriotism tendencies and a notable affinity for Vietnam national football team.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
30K
in Germany
Gender
58.6%♀
41.4% male
Age
29.3
average years
Country rank
#66138
among all objects in Germany
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Audience demographics of Jodel

58.6% are female, 41.4% are male, average age 29.3.

Fig. 02

Gender split

58.6%
Female
41.4%
Male
Demographic split for Jodel audience in Germany
MetricValue
Female58.6%
Male41.4%
Average age29.3
Estimated audience size30K
Fig. 03

Age distribution

Ø 29.3
average years
Age distribution of the Jodel audience in Germany
Age bracketShare%
16-2436%
25-3446%
35-448%
45-546%
55+4%
Fig. 04

Worldwide distribution

4.0%

of the worldwide Jodel audience comes from Germany.

Worldwide audience distribution share by country for Jodel
CountryShare
Finland21.6%
Mexico19.5%
Switzerland19.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Jodel fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg<1K1.41×
02Berlin~2K1.25×
03Bayern~6K1.24×
04Nordrhein-Westfalen~8K1.17×
05Bremen<1K1.09×
06Baden-Württemberg~4K1.07×
07Schleswig-Holstein~1K1.06×
08Niedersachsen~3K1.05×
09Hessen~2K1.02×
10Sachsen~1K0.93×
11Mecklenburg-Vorpommern<1K0.93×
12Rheinland-Pfalz~1K0.89×
13Thüringen<1K0.87×
14Saarland<1K0.82×
15Brandenburg<1K0.76×
16Sachsen-Anhalt<1K0.73×
Fig. 06

Affinity by region

Affinity by region — Jodel, Germany
0.73×1.00×1.41×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Jodel audience vs. the country average
#·InterestCategoryAffinity×
01Vietnam national football teamSports234.94×
02Munich Business SchoolBusiness & Career97.57×
03University of AugsburgBusiness & Career82.62×
04Mannheim University of Applied SciencesBusiness & Career81.51×
05KarrierebibelBusiness & Career76.15×
06University of WuppertalBusiness & Career73.92×
07Technische Hochschule MittelhessenBusiness & Career65.32×
08JobmensaBusiness & Career62.16×
09University of GiessenBusiness & Career58.54×
10Hochschule Furtwangen UniversityBusiness & Career48.89×
11University of RegensburgBusiness & Career45.33×
12GronkhGames27.95×
13Jane GoodallPets & Animals20.00×
14PalutenInternet & Social Media18.56×
15Palina RojinskiMovies & TV18.35×
16Uschi GlasMovies & TV16.17×
17Indeed.comBusiness & Career13.37×
18Collien Ulmen-FernandesMovies & TV10.85×
19CustomerBusiness & Career7.74×
20Bonnie TylerMusic & Radio6.07×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Jodel audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Jodel audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.16×
Career OrientationPOWER2.77×
Convenience OrientationPREMIUM2.18×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Jodel audience vs. the country average · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM1.08×
Quality AwarenessPREMIUM1.11×
Design AffinityPREMIUM1.14×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in Jodel over the last 12 months. Modelled, not counted; people interested in several website / newspaper / magazines count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
medium gender data available, but no age data or fewer than 100,000 people; read demographics as a tendency

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/de/jodel-215319” · Methodology