Rascasse Audience Intelligence

xena warrior princess Viewer Demographics in United States

xena warrior princess has an estimated audience of 990K people in United States.

#14among Adventure in United States
#2090among movies & series in United States#4577in Movies & TV

The average xena warrior princess fan in United States is 40.1 years old, more female, and lives primarily in California.

By number of fans, xena warrior princess ranks #19 among the 233 objects in Adventure in United States — 2.8× the group median.

Its fans are 4.2 years older than the group average of 35.9.

Women make up 56.9% of the fan base, 12.9 percentage points more than the group average.

Compared with the other 232 objects in Adventure, xena warrior princess fans stand out for their interest in Urusei Yatsura, Jarritos and Roald Dahl.

Most fans live in California, Texas, Florida.

Top affinities include Urusei Yatsura, Jarritos, Roald Dahl, with strongest over-indexing on Urusei Yatsura (1028.33× the country average).

Demographically, the xena warrior princess audience skews more female with an average age of 40.1, and over-indexes on personality traits such as Family Orientation, Tradition.

The typical xena warrior princess fan in United States is more female, around 40.1 years old, with strong Family Orientation tendencies and a notable affinity for Urusei Yatsura.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Adventure

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
990K
in United States
Gender
56.9%♀
43.1% male
Age
40.1
average years
Country rank
#24622
among all objects in United States
Fig. 01

Search interest · 12-month trend

+13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of xena warrior princess viewers

56.9% are female, 43.1% are male, average age 40.1.

Fig. 02

Gender split

56.9%
Female
43.1%
Male
Demographic split for xena warrior princess audience in United States
MetricValue
Female56.9%
Male43.1%
Average age40.1
Estimated audience size990K
Fig. 03

Age distribution

Ø 40.1
average years
Age distribution of the xena warrior princess audience in United States
Age bracketShare%
16-2425%
25-3413%
35-4416%
45-5425%
55+21%
Fig. 04

Worldwide distribution

49.8%

of the worldwide xena warrior princess audience comes from United States.

Worldwide audience distribution share by country for xena warrior princess
CountryShare
United States49.8%
United Kingdom6.9%
Canada5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

xena warrior princess fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~20K1.43×
02Oklahoma~10K1.23×
03Missouri~20K1.22×
04Iowa~10K1.22×
05Alaska~3K1.22×
06South Dakota~3K1.21×
07Arkansas~10K1.19×
08Montana~4K1.15×
09Maine~5K1.13×
10Washington~30K1.12×
11Kansas~10K1.12×
12West Virginia~6K1.09×
13Arizona~20K1.08×
14Kentucky~10K1.08×
15Tennessee~20K1.07×
16Wisconsin~20K1.07×
17New Mexico~7K1.07×
18Idaho~6K1.05×
19Ohio~40K1.04×
20North Carolina~30K1.04×
21Minnesota~20K1.04×
22Wyoming~2K1.04×
23Alabama~10K1.00×
24Mississippi~9K1.00×
25Indiana~20K0.99×
26Pennsylvania~40K0.98×
27Utah~10K0.98×
28Colorado~20K0.97×
29Vermont~2K0.97×
30Rhode Island~3K0.96×
31Michigan~30K0.95×
32Louisiana~10K0.95×
33South Carolina~20K0.94×
34Virginia~20K0.93×
35Nebraska~5K0.93×
36Nevada~9K0.92×
37Texas~60K0.90×
38New Hampshire~4K0.90×
39Illinois~30K0.88×
40Maryland~20K0.87×
41Connecticut~9K0.87×
42New York~50K0.86×
43Delaware~3K0.86×
44California~100K0.85×
45Florida~50K0.85×
46Georgia~30K0.84×
47North Dakota~2K0.84×
48Massachusetts~20K0.81×
49New Jersey~20K0.76×
50Hawaii~3K0.76×
Fig. 06

Affinity by region

Affinity by region — xena warrior princess, United States
0.76×1.00×1.43×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the xena warrior princess audience vs. the country average
#·InterestCategoryAffinity×
01Urusei YatsuraLiterature1028.33×
02JarritosFood & Beverages41.21×
03Roald DahlLiterature29.92×
04American History XMovies & TV24.86×
05Requiem for a DreamMovies & TV20.00×
06Joan BaezMusic & Radio20.00×
07Gangs of New YorkMovies & TV20.00×
08Boogie NightsMovies & TV18.72×
09MegamindMovies & TV13.74×
10Meet the RobinsonsMovies & TV13.67×
11Maya RudolphMovies & TV10.63×
12Bonnie TylerMusic & Radio8.69×
13Brittany SnowMovies & TV8.49×
14Jason MomoaMovies & TV7.82×
15WorkwearFashion & Accessoires7.42×
16Anne HathawayMovies & TV5.78×
17WhataburgerFood & Beverages4.10×
18Britney SpearsMusic & Radio3.11×
19Dolly PartonMusic & Radio2.55×
20Donald TrumpPolitics & Society1.52×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the xena warrior princess audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the xena warrior princess audience vs. the country average · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.13×
TraditionCONSERVATISM1.76×
IndividualismJOY1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the xena warrior princess audience vs. the country average · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.67×
Design AffinityPREMIUM0.86×
SustainabilityBALANCE0.91×
0×1.00× baseline2×
Appendix

Explore more audiences

More Adventure audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in xena warrior princess over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/xena-warrior-princess-108103” · Methodology