For marketing, sponsorship & live-entertainment teams
Every entity in this table has a full profile.
Age brackets, gender split, regional distribution down to postal code where available, and the brands this audience overindexes on — per country, for c. 300,000 brands, teams, artists and media properties across 200+ countries. Open in the browser, no login.
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How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated quarterly.
Audience size
Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | BBob Dylan | 5.5M | 28.5% | 45.4 | 47.8% | Folk |
| 2 | PPaul Simon | 2.2M | 39.5% | 46.4 | 51.6% | Folk |
| 3 | PPhil Wickham | 1.9M | 86.7% | 44.6 | 72.1% | Folk |
| 4 | BBobby Pulido | 1.5M | 100.0% | 37.3 | 71.5% | Folk |
| 5 | TTiny Tim (musician) | 1.4M | 22.1% | 35.7 | 67.1% | Folk |
| 6 | JJesse Welles | 1.3M | 73.9% | 48.4 | 46.6% | Folk |
| 7 | TThe Band | 1.1M | 52.5% | 46.8 | 44.0% | Folk |
| 8 | CCrosby, Stills & Nash | 1M | 9.2% | 50.5 | 44.3% | Folk |
| 9 | MMark Schultz (musician) | 925k | 37.1% | 45.2 | 74.6% | Folk |
| 10 | VVicente Fernández | 902k | 26.7% | 34.6 | 49.0% | Folk |
| 11 | CCat Stevens | 885k | 21.6% | 35.1 | 44.3% | Folk |
| 12 | JJohn Phillips (musician) | 747k | 79.4% | 48.5 | 57.9% | Folk |
| 13 | GGalena (singer) | 711k | 69.1% | 26.3 | 61.0% | Folk |
| 14 | SSufjan Stevens | 680k | 36.9% | 38.7 | 50.8% | Folk |
| 15 | CCaamp | 664k | 80.9% | 43.5 | 51.0% | Folk |
| 16 | HHector (musician) | 565k | 39.4% | 39.7 | 56.3% | Folk |
| 17 | CClannad | 497k | 15.6% | 46.0 | 56.8% | Folk |
| 18 | PPete Seeger | 471k | 44.2% | 46.7 | 61.6% | Folk |
| 19 | JJulión Álvarez | 448k | 29.5% | 31.1 | 50.0% | Folk |
| 20 | SSteven Curtis Chapman | 412k | 88.9% | 45.4 | 72.6% | Folk |
| 21 | JJulion Alvarez | 390k | 29.3% | 34.1 | 61.4% | Folk |
| 22 | BBurl Ives | 383k | 60.0% | 43.2 | 60.4% | Folk |
| 23 | EEmilia (Bulgarian singer) | 381k | 11.8% | 35.0 | 56.1% | Folk |
| 24 | BBear’s Den | 352k | 62.2% | 39.1 | 49.6% | Folk |
| 25 | FFela Kuti | 310k | 35.7% | 39.9 | 50.4% | Folk |
| 26 | PPeter Tork | 241k | 91.2% | 52.2 | 54.1% | Folk |
| 27 | MMatt Maher | 208k | 79.0% | 45.3 | 73.7% | Folk |
| 28 | HHeilung | 194k | 26.7% | 35.5 | 37.6% | Folk |
| 29 | AAllison Russell | 192k | 71.9% | 48.3 | 51.9% | Folk |
| 30 | MMarcos Witt | 178k | 23.4% | 35.7 | 59.6% | Folk |
| 31 | RRoy Harper | 167k | 32.8% | 57.7 | 19.8% | Folk |
| 32 | JJorma Kaukonen | 154k | 74.5% | 56.0 | 16.6% | Folk |
| 33 | JJosé González (singer) | 144k | 26.7% | 39.3 | 49.7% | Folk |
| 34 | OOcie Elliott | 136k | 30.2% | 43.5 | 51.7% | Folk |
| 35 | NNey Matogrosso | 123k | 2.4% | 42.7 | 65.5% | Folk |
| 36 | TThe Staves | 119k | 60.8% | 42.1 | 45.3% | Folk |
| 37 | HHazlett | 105k | 48.4% | 37.5 | 57.8% | Folk |
| 38 | BBowerbirds | 103k | 32.9% | 39.9 | 59.3% | Folk |
| 39 | CCorvus Corax | 103k | 23.4% | 35.2 | 43.1% | Folk |
| 40 | JJohnnyswim | 99k | 80.5% | 42.7 | 60.1% | Folk |
| 41 | WWhitley | 98k | 35.3% | 35.5 | 63.4% | Folk |
| 42 | WWailin' Jennys | 98k | 78.5% | 40.2 | 52.3% | Folk |
| 43 | CCeca (singer) | 96k | 3.4% | 35.4 | 54.6% | Folk |
| 44 | VValerie June | 93k | 62.1% | 46.9 | 45.1% | Folk |
| 45 | OOmara Portuondo | 82k | 42.7% | 43.4 | 49.9% | Folk |
| 46 | JJeremy Riddle | 75k | 69.3% | 39.5 | 62.6% | Folk |
| 47 | HHollow Coves | 73k | 25.5% | 40.5 | 54.2% | Folk |
| 48 | MMercedes Sosa | 73k | 5.4% | 38.8 | 63.4% | Folk |
| 49 | LLuke Jackson | 71k | 43.2% | 56.6 | 43.6% | Folk |
| 50 | SSoledad Pastorutti | 54k | 4.0% | 40.0 | 58.0% | Folk |
| 51 | HHakim (Egyptian singer) | 51k | 4.0% | 38.6 | 59.4% | Folk |
| 52 | RRosana Arbelo | 49k | 6.3% | 44.2 | 90.0% | Folk |
| 53 | JJJ Heller | 48k | 89.6% | 36.1 | 83.7% | Folk |
| 54 | LLingua Ignota | 48k | 33.6% | 41.6 | 47.4% | Folk |
| 55 | JJoshua James (folk singer) | 45k | 40.0% | 42.1 | 43.4% | Folk |
| 56 | VVolkan Konak | 43k | 3.6% | 40.6 | 42.1% | Folk |
| 57 | CCarbon Leaf | 42k | 90.3% | 42.0 | 48.8% | Folk |
| 58 | BBert Jansch | 42k | 21.3% | 57.8 | 17.6% | Folk |
| 59 | CCocco | 41k | 2.1% | 43.9 | 100.0% | Folk |
| 60 | JJulie Fowlis | 40k | 26.1% | 51.4 | 51.4% | Folk |
| 61 | SSons of the East | 38k | 19.4% | 36.2 | 54.2% | Folk |
| 62 | AAnna von Hausswolff | 38k | 10.8% | 38.3 | 37.5% | Folk |
| 63 | OOliver Hazard | 38k | 80.9% | 39.8 | 57.3% | Folk |
| 64 | AAlan Doyle | 36k | 12.2% | 52.6 | 58.8% | Folk |
| 65 | AAca Lukas | 36k | 3.9% | 36.4 | 55.1% | Folk |
| 66 | TThe Longest Johns | 36k | 35.8% | 42.3 | 41.8% | Folk |
| 67 | MMandolin Orange | 35k | 87.6% | 31.7 | 53.3% | Folk |
| 68 | SShawn Phillips | 35k | 47.8% | 53.5 | 41.4% | Folk |
| 69 | SSherine Abdel-Wahab | 34k | 17.5% | 31.2 | 65.3% | Folk |
| 70 | LLos Kjarkas | 33k | 51.8% | 45.1 | 45.3% | Folk |
| 71 | GGeorge Wassouf | 32k | 5.7% | 29.6 | 58.9% | Folk |
| 72 | GGlenn Yarbrough | 30k | 77.1% | 54.3 | 36.7% | Folk |
| 73 | TTall Heights | 28k | 57.1% | 40.1 | 54.8% | Folk |
| 74 | CChristy Moore | 28k | 6.6% | 43.9 | 40.5% | Folk |
| 75 | TThe Steel Wheels | 27k | 97.1% | 53.3 | 21.6% | Folk |
| 76 | MMyrkur | 27k | 12.4% | 34.3 | 25.1% | Folk |
| 77 | DDragana Mirković | 26k | 8.9% | 38.0 | 48.3% | Folk |
| 78 | SSilvio Rodríguez | 26k | 9.9% | 47.0 | 54.6% | Folk |
| 79 | OOkkervil River | 25k | 57.5% | 37.0 | 49.8% | Folk |
| 80 | OOumou Sangaré | 24k | 16.2% | 29.1 | 41.2% | Folk |
| 81 | LLankum | 24k | 14.9% | 45.4 | 45.0% | Folk |
| 82 | JJelena Rozga | 24k | 11.2% | 33.6 | 47.8% | Folk |
| 83 | SSam Amidon | 22k | 30.8% | 43.2 | 51.0% | Folk |
| 84 | BBarbara Dane | 21k | 48.9% | 51.3 | 45.0% | Folk |
| 85 | BBibio | 19k | 70.5% | — | — | Folk |
| 86 | HHaris Alexiou | 19k | 3.2% | 49.5 | 60.1% | Folk |
| 87 | CCrosby & Nash | 18k | 37.9% | 49.6 | 45.8% | Folk |
| 88 | SSergio Dalma | 17k | 1.6% | 43.8 | 87.6% | Folk |
| 89 | RRonnie Drew | 16k | 11.3% | 57.1 | 41.4% | Folk |
| 90 | DDara Bubamara | 15k | 1.5% | 35.1 | 78.2% | Folk |
| 91 | TTwin Forks | 14k | 72.1% | 38.3 | 52.5% | Folk |
| 92 | TThe Mary Wallopers | 14k | 8.2% | 43.9 | 41.5% | Folk |
| 93 | MMarissa Nadler | 14k | 31.1% | 39.9 | 45.7% | Folk |
| 94 | SSamantha Crain | 14k | 39.6% | 41.7 | 56.3% | Folk |
| 95 | DDarlingside | 14k | 58.0% | 42.5 | 52.3% | Folk |
| 96 | BBlanco White | 14k | 10.1% | 39.7 | 49.2% | Folk |
| 97 | SSandra Afrika | 13k | 25.0% | 24.3 | 31.1% | Folk |
| 98 | AAhmet Kaya | 13k | 0.4% | 29.3 | 47.2% | Folk |
| 99 | JJonathan Hultén | 13k | 34.2% | 38.1 | 45.7% | Folk |
| 100 | BBen Sollee | 13k | 77.6% | 42.8 | 46.9% | Folk |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular folks compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each folk by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.
What is the largest folk in United States?
Bob Dylan currently leads with an estimated audience of 5.5M people in United States.