A data profile of the people who buy, follow and care about Isadora in Argentina — modelled from more than twelve digital signal sources. Isadora has an estimated audience of 1,755,600 people in Argentina.
Isadora has an estimated audience of 1,755,600 people in Argentina. 92.2% are female, 7.8% are male, average age 39.9. Top brand affinities: Anti-aging cream, Birkenstock, LinkedIn, Anne Hathaway, Crocs.
Top brand affinities include Anti-aging cream, Birkenstock, LinkedIn, with strongest over-indexing on Anti-aging cream (3.05× the country average).
Demographically, the Isadora audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Indulgence, Design Affinity.
The typical Isadora fan in Argentina is more female, around 39.9 years old, with strong Indulgence tendencies and a notable affinity for Anti-aging cream.
The key figures that characterise the Isadora profile in Argentina.
92.2% are female, 7.8% are male, average age 39.9.
| Metric | Value |
|---|---|
| Female | 92.2% |
| Male | 7.8% |
| Average age | 39.9 |
| Estimated audience size | 1,755,600 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 26% | |
| 30-39 | 24% | |
| 40-49 | 19% | |
| 50+ | 19% |
of the worldwide Isadora audience comes from Argentina.
| Country | Share |
|---|---|
| Argentina | 68.5% |
| Brazil | 12.5% |
| United States | 3.5% |
The strongest cross-interests of the Isadora audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Birkenstock | Fashion & Accessoires | 6.10× | ||
| 02 | Kiehl's | Beauty & Wellness | 6.10× | ||
| 03 | Clinique | Beauty & Wellness | 4.02× | ||
| 04 | Thermomix | Home & Garden | 3.23× | ||
| 05 | Anti-aging cream | Beauty & Wellness | 3.05× | ||
| 06 | Mobile banking | Business & Career | 3.05× | ||
| 07 | Crocs | Fashion & Accessoires | 2.98× | ||
| 08 | Mobile payment | Business & Career | 2.95× | ||
| 09 | IKEA | Home & Garden | 2.87× | ||
| 10 | Anne Hathaway | Movies & TV | 2.80× | ||
| 11 | Eyelash extensions | Beauty & Wellness | 2.72× | ||
| 12 | Essential oil | Home & Garden | 2.67× | ||
| 13 | Levi Strauss & Co. | Fashion & Accessoires | 2.32× | ||
| 14 | Kitchenware | Home & Garden | 2.07× | ||
| 15 | Skin care | Beauty & Wellness | 1.93× | ||
| 16 | Starbucks | Food & Beverages | 1.68× | ||
| 17 | Millie Bobby Brown | Movies & TV | 1.68× | ||
| 18 | Children's clothing | Fashion & Accessoires | 1.62× | ||
| 19 | Knitting | Home & Garden | 1.61× | ||
| 20 | Internet & Social Media | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 3.71× | |
| Design Affinity | PREMIUM | 1.90× | |
| Family Orientation | CONSERVATISM | 1.79× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.56× | |
| Extroversion | THRILL | 0.64× | |
| Risk Appetite | THRILL | 0.66× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for Isadora. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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