Rascasse Audience Intelligence

Jimi Hendrix Audience in United States

Jimi Hendrix has an estimated audience of 3.1M people in United States.

The average Jimi Hendrix fan in United States is 45.8 years old, more male, and lives primarily in California.

By number of fans, Jimi Hendrix ranks #27 among the 1320 objects in Rock in United States — 1.4× the group median.

Its fans are 3.4 years older than the group average of 42.4.

Women make up 31.3% of the fan base, 14.3 percentage points fewer than the group average.

Compared with the other 1319 objects in Rock, Jimi Hendrix fans stand out for their interest in Gary Moore, Jeff Beck and Stevie Ray Vaughan.

Most fans live in California, Texas, New York.

Top affinities include Gary Moore, Jeff Beck, Stevie Ray Vaughan, with strongest over-indexing on Gary Moore (42.48× the country average).

Demographically, the Jimi Hendrix audience skews more male with an average age of 45.8, and over-indexes on personality traits such as Spirituality, Patriotism.

The typical Jimi Hendrix fan in United States is more male, around 45.8 years old, with strong Spirituality tendencies and a notable affinity for Gary Moore.

Category: Music & Radio · Type: Person · Subtype: Rock

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
3.1M
in United States
Gender
31.3%♀
68.7% male
Age
45.8
average years
Country rank
#9860
among all objects in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Jimi Hendrix fans

31.3% are female, 68.7% are male, average age 45.8.

Fig. 02

Gender split

31.3%
Female
68.7%
Male
Demographic split for Jimi Hendrix audience in United States
MetricValue
Female31.3%
Male68.7%
Average age45.8
Estimated audience size3.1M
Fig. 03

Age distribution

Ø 45.8
average years
Age distribution of the Jimi Hendrix audience in United States
Age bracketShare%
16-2414%
25-3411%
35-4414%
45-5423%
55+38%
Fig. 04

Worldwide distribution

31.0%

of the worldwide Jimi Hendrix audience comes from United States.

Worldwide audience distribution share by country for Jimi Hendrix
CountryShare
United States31.0%
United Kingdom8.3%
Germany7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Jimi Hendrix fans by region: top regions in United States
#RegionReachAffinity×
01Washington~100K1.55×
02Georgia~100K1.13×
03Tennessee~80K1.12×
04Alabama~50K1.11×
05Mississippi~30K1.11×
06North Carolina~100K1.10×
07Louisiana~50K1.10×
08Kentucky~50K1.08×
09Oregon~40K1.08×
10Ohio~100K1.07×
11Connecticut~40K1.07×
12California~400K1.06×
13Pennsylvania~100K1.06×
14Maryland~60K1.06×
15Missouri~60K1.06×
16Oklahoma~40K1.06×
17Arkansas~30K1.06×
18South Carolina~50K1.05×
19Indiana~70K1.04×
20Michigan~100K1.03×
21Rhode Island~10K1.03×
22New York~200K1.02×
23Massachusetts~70K1.02×
24New Jersey~90K1.01×
25West Virginia~20K1.01×
26New Hampshire~10K1.00×
27Illinois~100K0.99×
28Virginia~80K0.99×
29Maine~10K0.99×
30Arizona~70K0.98×
31Colorado~50K0.98×
32Nevada~30K0.98×
33Delaware~9K0.97×
34Montana~10K0.96×
35Alaska~6K0.96×
36Vermont~6K0.96×
37Florida~200K0.95×
38Washington, District of Columbia~6K0.95×
39Texas~200K0.94×
40New Mexico~20K0.94×
41Wisconsin~50K0.91×
42Minnesota~50K0.91×
43Kansas~20K0.89×
44Hawaii~10K0.89×
45Iowa~30K0.87×
46Idaho~10K0.87×
47Utah~30K0.86×
48Nebraska~20K0.84×
49South Dakota~7K0.82×
50North Dakota~6K0.81×
Fig. 06

Affinity by region

Affinity by region — Jimi Hendrix, United States
0.81×1.00×1.55×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Jimi Hendrix audience vs. the country average
#·InterestCategoryAffinity×
01Gary MooreMusic & Radio42.48×
02Jeff BeckMusic & Radio22.93×
03Stevie Ray VaughanMusic & Radio20.78×
04Buddy GuyMusic & Radio19.91×
05The DoorsMusic & Radio17.70×
06BraveheartMovies & TV16.99×
07Jimmy PageMusic & Radio16.43×
08Apocalypse NowMovies & TV16.00×
09Eric ClaptonMusic & Radio15.57×
10Robert PlantMusic & Radio14.23×
11Guitar soloMusic & Radio13.34×
12Terminator (franchise)Movies & TV12.78×
13Ewan McGregorMovies & TV12.52×
14Shred guitarMusic & Radio10.26×
15Kurt CobainMusic & Radio8.99×
16Ace FrehleyMusic & Radio8.45×
17WingsMusic & Radio7.09×
18Liam NeesonMovies & TV7.02×
19AlbumMusic & Radio5.18×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Jimi Hendrix audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Jimi Hendrix audience vs. the country average · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.39×
PatriotismCONSERVATISM1.31×
Career OrientationPOWER1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Jimi Hendrix audience vs. the country average · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.92×
Design AffinityPREMIUM0.92×
MindfulnessBALANCE0.94×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Jimi Hendrix over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/jimi-hendrix-11158” · Methodology