Rascasse Audience Intelligence

Freddie Mercury Audience in United States

A data profile of the people who buy, follow and care about Freddie Mercury in United States — modelled from more than twelve digital signal sources. Freddie Mercury has an estimated audience of 7,391,194 people in United States.

#9among Rock in United States#367among Person in United States#364in Music & Radio

The average Freddie Mercury fan in United States is 42.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include The Beach Boys, Prince (musician), John Lennon, with strongest over-indexing on The Beach Boys (15.09× the country average).

Demographically, the Freddie Mercury audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Spirituality, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Freddie Mercury fan in United States is more female, around 42.7 years old, with strong Spirituality tendencies and a notable affinity for The Beach Boys.

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Freddie Mercury profile in United States.

Audience size
7.4M
in United States
Gender
55.3%♀
44.7% male
Age
42.7
average years
Country rank
#4790
Person in United States
Fig. 01

Search interest · 12-month trend

+102%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Freddie Mercury fans

55.3% are female, 44.7% are male, average age 42.7.

Fig. 02

Gender split

55.3%
Female
44.7%
Male
Demographic split for Freddie Mercury audience in United States
MetricValue
Female55.3%
Male44.7%
Average age42.7
Estimated audience size7,391,194
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Freddie Mercury audience in United States
Age bracketShare%
16-1917%
20-2914%
30-3914%
40-4923%
50+31%
Fig. 04

Worldwide distribution

19.1%

of the worldwide Freddie Mercury audience comes from United States.

Worldwide audience distribution share by country for Freddie Mercury
CountryShare
United States19.1%
Brazil9.9%
Germany8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Freddie Mercury audience in United States is strongest.

Fig. 05

Top regions by affinity

Freddie Mercury fans by region: top regions in United States
#RegionReachAffinity×
01Utah~60K1.22×
02California~700K1.10×
03Idaho~30K1.09×
04New Mexico~30K1.07×
05New Hampshire~20K1.07×
06Florida~400K1.06×
07Washington~100K1.06×
08Nevada~60K1.06×
09Texas~500K1.05×
10Arizona~100K1.05×
11Kentucky~80K1.05×
12Oregon~70K1.05×
13Oklahoma~70K1.05×
14Missouri~100K1.04×
15Pennsylvania~200K1.03×
16Indiana~100K1.03×
17Connecticut~60K1.03×
18West Virginia~30K1.03×
19Montana~20K1.03×
20Illinois~200K1.02×
21Wisconsin~90K1.02×
22Kansas~50K1.02×
23Ohio~200K1.01×
24New Jersey~100K1.01×
25Massachusetts~100K1.01×
26Colorado~90K1.01×
27Tennessee~100K1.00×
28Iowa~50K1.00×
29Maine~20K1.00×
30Alaska~10K1.00×
31North Carolina~200K0.99×
32Minnesota~80K0.99×
33Arkansas~50K0.99×
34Rhode Island~20K0.99×
35North Dakota~10K0.99×
36Michigan~100K0.98×
37Nebraska~30K0.97×
38Louisiana~70K0.96×
39South Dakota~10K0.96×
40Virginia~100K0.95×
41New York~300K0.94×
42South Carolina~80K0.94×
43Hawaii~20K0.94×
44Vermont~10K0.94×
45Georgia~200K0.93×
46Maryland~90K0.93×
47Alabama~80K0.93×
48Mississippi~40K0.89×
49Delaware~10K0.86×
50Washington, District of Columbia~10K0.77×
Fig. 06

Affinity by region

Affinity by region — Freddie Mercury, United States
0.77×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Freddie Mercury audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Freddie Mercury audience
#·InterestCategoryAffinity×
01Elvis Presley's GracelandTravel & Leisure20.15×
02Brian MayMusic & Radio20.02×
03TeamSnapSports17.72×
04Angus YoungMusic & Radio15.89×
05The Beach BoysMusic & Radio15.09×
06Nine Inch NailsMusic & Radio15.01×
07John MayerMusic & Radio11.98×
08John LennonMusic & Radio11.31×
09Heavy CreamMusic & Radio10.98×
10Prince (musician)Music & Radio10.37×
11Maggie GyllenhaalMovies & TV9.75×
12Neil YoungMusic & Radio9.05×
13Rami MalekMovies & TV8.42×
14FEETMusic & Radio7.31×
15Ace FrehleyMusic & Radio7.29×
16Eagles (band)Music & Radio7.09×
17Queen (band)Music & Radio7.07×
18Pet Shop BoysMusic & Radio6.97×
19KISSMusic & Radio6.71×
20AlbumMusic & Radio3.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Freddie Mercury audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Freddie Mercury audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.43×
ExtroversionTHRILL1.25×
IndividualismJOY1.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Freddie Mercury audience · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.93×
Family OrientationCONSERVATISM0.97×
IndulgenceJOY1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Freddie Mercury have in United States?

Freddie Mercury has an estimated audience of 7,391,194 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Freddie Mercury fans?

55.3% of Freddie Mercury fans are female, 44.7% are male, with an average age of 42.7 years.

03

Which brands do Freddie Mercury fans like most?

Freddie Mercury fans show strongest brand affinity for The Beach Boys (15.09×), Prince (musician) (10.37×), and John Lennon (11.31×) over the country average.

04

Where do Freddie Mercury fans live in United States?

Freddie Mercury fans in United States are most concentrated in California (reach ~700K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Freddie Mercury fans also like?

Beyond Freddie Mercury itself, the audience over-indexes on Prince (musician) (10.37×), John Lennon (11.31×), John Mayer (11.98×), and Brian May (20.02×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Freddie Mercury audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Freddie Mercury. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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