Popularity ranking · Australia

The 100 most popular Teams in Australia

This curated ranking covers the 100 largest teams in Australia, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 3.1k teams tracked in Australia, the 100 ranked here account for the largest measured audience reach. Manchester United F.C., FC Barcelona and Al-Jazira lead the list with a combined estimated audience of 6.4M people. Across all 100 entries the average audience size is 834k, and the largest, Manchester United F.C., reaches around 2.8M people in Australia. Audience size is the estimated number of unique people in Australia who actively engage with each team, derived from search demand signals. Rankings reflect search-behavior signals collected across Australia and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Australia who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Australia. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Australia, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Australia. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Gold Coast Titans 669k 41.0 35.7% Rugby
52 All-Australian team 665k 39.9 54.7% Cricket
53 Red Bull Racing 637k 38.4 22.2% Motorsport
54 Oklahoma City Thunder 627k 30.1 34.5% Basketball
55 Manly Warringah Sea Eagles 608k 43.2 35.7% Rugby
56 Boston Celtics 608k 29.3 31.5% Basketball
57 England cricket team 602k 38.1 20.3% Cricket
58 Tottenham Hotspur F.C. 583k 36.3 23.5% Soccer
59 New Zealand Warriors 576k 40.6 37.8% Rugby
60 Pakistan national cricket team 565k 38.1 33.1% Cricket
61 Australia national rugby union team 558k 42.0 27.5% Rugby
62 Melbourne Victory FC 548k 39.9 33.1% Soccer
63 A.C. Milan 542k 34.1 20.9% Soccer
64 Mercedes AMG Petronas F1 508k 40.1 22.0% Motorsport
65 Miami Heat 504k 28.8 30.2% Basketball
66 San Antonio Spurs 500k 29.8 31.2% Basketball
67 Houston Rockets 473k 29.0 35.1% Basketball
68 New York Knicks 472k 28.9 39.7% Basketball
69 Gold Coast Football Club 469k 42.0 28.8%
70 Brooklyn Nets 464k 29.6 37.3% Basketball
71 Sydney FC 455k 39.2 28.6% Soccer
72 Cleveland Cavaliers 448k 28.5 31.7% Basketball
73 Phoenix Suns 442k 29.1 34.0% Basketball
74 Newcastle United F.C. 441k 38.2 28.1% Soccer
75 New York Yankees 441k 39.5 40.0% Baseball

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular teams compiled?

Rascasse aggregates anonymized search-behavior signals across Australia and ranks each team by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest team in Australia?

Manchester United F.C. currently leads with an estimated audience of 2.8M people in Australia.

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