A data profile of the people who buy, follow and care about Bridgerton in Brazil — modelled from more than twelve digital signal sources. Bridgerton has an estimated audience of 5,241,435 people in Brazil.
Bridgerton has an estimated audience of 5,241,435 people in Brazil. 58.7% are female, 41.3% are male, average age 41.1. Top brand affinities: Alexander Skarsgård, Scarface (1983 film), James Marsden, Christopher Nolan, Al Pacino.
Top brand affinities include Alexander Skarsgård, Scarface (1983 film), James Marsden, with strongest over-indexing on Alexander Skarsgård (39.7× the country average).
Demographically, the Bridgerton audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability.
The typical Bridgerton fan in Brazil is more female, around 41.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Alexander Skarsgård.
The key figures that characterise the Bridgerton profile in Brazil.
58.7% are female, 41.3% are male, average age 41.1.
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 41.1 |
| Estimated audience size | 5,241,435 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 21% | |
| 50+ | 26% |
of the worldwide Bridgerton audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 18.9% |
| Brazil | 11.4% |
| Germany | 9.5% |
The strongest cross-interests of the Bridgerton audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Alexander Skarsgård | Movies & TV | 39.70× | ||
| 02 | Downton Abbey | Movies & TV | 38.11× | ||
| 03 | James Marsden | Movies & TV | 36.90× | ||
| 04 | Christopher Nolan | Movies & TV | 35.79× | ||
| 05 | Zombieland | Movies & TV | 35.73× | ||
| 06 | Martin Scorsese | Movies & TV | 32.61× | ||
| 07 | The Wire | Movies & TV | 30.00× | ||
| 08 | Mary J. Blige | Music & Radio | 28.80× | ||
| 09 | Scarface (1983 film) | Movies & TV | 27.90× | ||
| 10 | Sandra Oh | Movies & TV | 25.80× | ||
| 11 | Homeland (TV series) | Movies & TV | 24.75× | ||
| 12 | Sam Claflin | Movies & TV | 23.88× | ||
| 13 | Better Call Saul | Movies & TV | 21.20× | ||
| 14 | Al Pacino | Movies & TV | 20.79× | ||
| 15 | 50 Cent | Music & Radio | 18.73× | ||
| 16 | Robert De Niro | Movies & TV | 18.16× | ||
| 17 | The Sopranos | Movies & TV | 15.99× | ||
| 18 | Peaky Blinders (TV series) | Movies & TV | 9.89× | ||
| 19 | Breaking Bad | Movies & TV | 8.69× | ||
| 20 | Stranger Things | Movies & TV | 5.71× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.98× | |
| Sustainability | BALANCE | 1.58× | |
| Individualism | JOY | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.63× | |
| Spirituality | BALANCE | 0.86× | |
| Tradition | CONSERVATISM | 0.86× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Bridgerton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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