A data profile of the people who buy, follow and care about Il Giorno (newspaper) in Brazil — modelled from more than twelve digital signal sources. Il Giorno (newspaper) has an estimated audience of 6,741,844 people in Brazil.
Il Giorno (newspaper) has an estimated audience of 6,741,844 people in Brazil. 60.4% are female, 39.6% are male, average age 44.8.
The key figures that characterise the Il Giorno (newspaper) profile in Brazil.
60.4% are female, 39.6% are male, average age 44.8.
| Metric | Value |
|---|---|
| Female | 60.4% |
| Male | 39.6% |
| Average age | 44.8 |
| Estimated audience size | 6,741,844 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 12% | |
| 30-39 | 19% | |
| 40-49 | 30% | |
| 50+ | 30% |
of the worldwide Il Giorno (newspaper) audience comes from Brazil.
| Country | Share |
|---|---|
| Brazil | 58.4% |
| Italy | 39.9% |
| United States | 0.5% |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Il Giorno (newspaper). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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