Top 10 Chewing gums in Brazil
This curated ranking covers the 10 largest chewing gums in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Extra (gum), Trident (gum) and Mentos lead the list with a combined estimated audience of 2,448,855 people. Across all 10 entries the average audience size is 266,045, and the largest, Extra (gum), reaches around 1,682,068 people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each chewing gum, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Extra (gum) |
1,682,068 | 24.8% | Chewing gum | Food & Beverages |
| 2 |  Trident (gum) |
581,867 | 21.0% | Chewing gum | Food & Beverages |
| 3 |  Mentos |
184,920 | 8.5% | Chewing gum | Food & Beverages |
| 4 |  skittles |
127,381 | 4.6% | Chewing gum | Food & Beverages |
| 5 |  Jelly Belly |
35,289 | 2.4% | Chewing gum | Food & Beverages |
| 6 |  Stride (gum) |
23,074 | 8.2% | Chewing gum | Food & Beverages |
| 7 |  Hubba Bubba |
10,415 | 1.4% | Chewing gum | Food & Beverages |
| 8 |  Wrigley's Extra |
9,658 | 27.6% | Chewing gum | Food & Beverages |
| 9 |  Wrigley Company |
5,775 | 0.7% | Chewing gum | Food & Beverages |
| 10 |  Wrigley's Spearmint |
7 | 0.0% | Chewing gum | Food & Beverages |
Frequently asked questions
How is this Top 10 list compiled?
Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each chewing gum by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest chewing gum in Brazil?
Extra (gum) currently leads with an estimated audience of 1,682,068 people in Brazil.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Brazil. Lists below 5 entries are not published. See methodology for full details.