Top 50 Sweets in Brazil
This curated ranking covers the 50 largest sweets in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 292 sweets tracked in Brazil, the 50 ranked here account for the largest measured audience reach. Chocolate, Cake and Cupcake lead the list with a combined estimated audience of 42,698,352 people. Across all 50 entries the average audience size is 2,609,773, and the largest, Chocolate, reaches around 17,388,499 people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each sweet, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Chocolate |
17,388,499 | 5.7% | Sweet | Food & Beverages |
| 2 |  Cake |
15,920,779 | 5.1% | Sweet | Food & Beverages |
| 3 |  Cupcake |
9,389,074 | 6.3% | Sweet | Food & Beverages |
| 4 |  Chocolate cake |
9,042,558 | 8.9% | Sweet | Food & Beverages |
| 5 |  Chocolate brownie |
8,370,093 | 9.8% | Sweet | Food & Beverages |
| 6 |  Cookie |
6,616,869 | 3.7% | Sweet | Food & Beverages |
| 7 |  Ice cream |
6,584,256 | 4.8% | Sweet | Food & Beverages |
| 8 |  Cheesecake |
4,984,763 | 5.7% | Sweet | Food & Beverages |
| 9 |  Flour |
4,479,331 | 3.4% | Sweet | Food & Beverages |
| 10 |  Wedding cake |
4,162,947 | 3.2% | Sweet | Food & Beverages |
| 11 |  Dough |
3,798,639 | 4.3% | Sweet | Food & Beverages |
| 12 |  Birthday cake |
2,921,183 | 5.1% | Sweet | Food & Beverages |
| 13 |  Doughnut |
2,646,239 | 3.4% | Sweet | Food & Beverages |
| 14 |  Flatbread |
2,370,678 | 5.3% | Sweet | Food & Beverages |
| 15 |  Panela |
2,104,251 | 66.4% | Sweet | Food & Beverages |
| 16 |  Chocolate truffle |
1,746,656 | 13.9% | Sweet | Food & Beverages |
| 17 |  Biscuit |
1,694,921 | 4.4% | Sweet | Food & Beverages |
| 18 |  Nut (fruit) |
1,513,979 | 1.7% | Sweet | Food & Beverages |
| 19 |  Muffin |
1,487,626 | 4.3% | Sweet | Food & Beverages |
| 20 |  Gelato |
1,378,733 | 5.1% | Sweet | Food & Beverages |
| 21 |  Sugar substitute |
1,345,919 | 2.5% | Sweet | Food & Beverages |
| 22 |  Brigadeiro |
1,318,500 | 65.9% | Sweet | Food & Beverages |
| 23 |  Pain d'épices |
1,268,067 | 91.6% | Sweet | Food & Beverages |
| 24 |  Chocolate bar |
1,226,634 | 8.0% | Sweet | Food & Beverages |
| 25 |  Popcorn |
1,045,643 | 3.8% | Sweet | Food & Beverages |
| 26 |  Meringue |
1,029,366 | 9.0% | Sweet | Food & Beverages |
| 27 |  Yogurt |
1,014,464 | 1.9% | Sweet | Food & Beverages |
| 28 |  Panettone |
929,009 | 15.5% | Sweet | Food & Beverages |
| 29 |  Tapioca |
903,756 | 20.1% | Sweet | Food & Beverages |
| 30 |  Fruit salad |
882,229 | 6.2% | Sweet | Food & Beverages |
| 31 |  Cheetos |
862,447 | 11.9% | Sweet | Food & Beverages |
| 32 |  Energy bar |
855,300 | 3.1% | Sweet | Food & Beverages |
| 33 |  Churro |
767,805 | 16.6% | Sweet | Food & Beverages |
| 34 |  Mousse |
717,854 | 6.0% | Sweet | Food & Beverages |
| 35 |  SweeTarts |
686,429 | 60.0% | Sweet | Food & Beverages |
| 36 |  Krispy Kreme |
682,683 | 2.1% | Sweet | Food & Beverages |
| 37 |  Pine nut |
667,604 | 43.8% | Sweet | Food & Beverages |
| 38 |  Pancake |
598,865 | 1.5% | Sweet | Food & Beverages |
| 39 |  Pudding |
572,515 | 3.7% | Sweet | Food & Beverages |
| 40 |  Fruit curd |
506,607 | 9.3% | Sweet | Food & Beverages |
| 41 |  White chocolate |
472,206 | 4.1% | Sweet | Food & Beverages |
| 42 |  Gummi candy |
463,270 | 2.2% | Sweet | Food & Beverages |
| 43 |  Crêpe |
428,289 | 2.1% | Sweet | Food & Beverages |
| 44 |  Gelatin |
407,487 | 2.6% | Sweet | Food & Beverages |
| 45 |  Milky Way (chocolate bar) |
405,935 | 12.0% | Sweet | Food & Beverages |
| 46 |  Chewing gum |
397,736 | 3.1% | Sweet | Food & Beverages |
| 47 |  Bonbon |
378,259 | 4.8% | Sweet | Food & Beverages |
| 48 |  Smoothie |
358,609 | 0.7% | Sweet | Food & Beverages |
| 49 |  Mascarpone |
350,948 | 8.9% | Sweet | Food & Beverages |
| 50 |  Frozen dessert |
342,188 | 2.6% | Sweet | Food & Beverages |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each sweet by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest sweet in Brazil?
Chocolate currently leads with an estimated audience of 17,388,499 people in Brazil.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Brazil. Lists below 5 entries are not published. See methodology for full details.