Popularity ranking · Brazil

The 47 most popular Computer / Hardwares in Brazil

This curated ranking covers the 47 largest computer / hardwares in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Xiaomi, Dell and Lenovo lead the list with a combined estimated audience of 11M people. Across all 47 entries the average audience size is 526k, and the largest, Xiaomi, reaches around 5.8M people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each computer / hardware, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.

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How to read this list

Rank

Position in the Top 47, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Medion 72k 40.9 29.2% Computer / hardware
27 EMC Corporation 72k 46.2 49.9% Computer / hardware
28 BenQ 41k 36.2 19.5% Computer / hardware
29 Texas Instruments 38k 42.2 52.7% Computer / hardware
30 Citizen Holdings 27k 38.5 47.7% Computer / hardware
31 Sanyo 24k 43.6 45.2% Computer / hardware
32 Onkyo 23k 39.0 50.4% Computer / hardware
33 Belkin 22k 26.4 74.9% Computer / hardware
34 Netgear 19k 40.3 23.4% Computer / hardware
35 APC by Schneider Electric 6.1k 36.4 49.8% Computer / hardware
36 National Instruments 5.6k 41.8 80.4% Computer / hardware
37 Sapphire Technology 4.8k 35.9 44.6% Computer / hardware
38 Silicon Power 2.9k 26.8 64.5% Computer / hardware
39 Kingston Technology 446 32.2 37.6% Computer / hardware
40 AMD Gaming 330 29.7 26.5% Computer / hardware
41 asus republic gamers 307 29.0 24.9% Computer / hardware
42 Seagate Technology 148 43.0 27.2% Computer / hardware
43 Reichelt Elektronik 135 41.0 56.5% Computer / hardware
44 Arlt Computer 129 39.5 45.1% Computer / hardware
45 Gigabyte Technology 93 35.3 30.7% Computer / hardware
46 Jacob Elektronik 91 40.1 50.3% Computer / hardware
47 CA Technologies 38 37.0 49.0% Computer / hardware

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular computer / hardwares compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each computer / hardware by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest computer / hardware in Brazil?

Xiaomi currently leads with an estimated audience of 5.8M people in Brazil.

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