How to read this list
Rank
Position in the Top 26, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 |  LADYBUG |
1.4M | 14.3% | 35.3 | 75.8% | Family |
| 2 |  Chicken Little (2005 film) |
542k | 7.4% | 40.2 | 62.7% | Family |
| 3 |  The Polar Express |
453k | 2.5% | 34.0 | 100.0% | Family |
| 4 |  Underdog (film) |
123k | 4.2% | 41.4 | 49.9% | Family |
| 5 |  Super Why! |
81k | 4.7% | 39.3 | 67.3% | Family |
| 6 |  Winnie the Pooh (film) |
78k | 0.9% | 34.7 | 50.3% | Family |
| 7 |  Rocket Power |
76k | 6.2% | 29.8 | 56.6% | Family |
| 8 |  Halloween Town |
61k | 2.5% | 37.8 | 72.2% | Family |
| 9 |  Finding Neverland |
33k | 3.8% | 37.6 | 53.7% | Family |
| 10 |  Book of Life |
30k | 2.6% | 50.7 | 76.6% | Family |
| 11 |  Horton Hears a Who! (film) |
20k | 0.5% | 32.2 | 87.3% | Family |
| 12 |  Brother Bear |
18k | 1.0% | 35.9 | 75.4% | Family |
| 13 |  The SpongeBob Movie: Sponge Out of Water |
18k | 1.9% | 29.9 | 51.4% | Family |
| 14 |  The Parent Trap (1998 film) |
18k | 0.5% | 36.1 | 64.7% | Family |
| 15 |  Hannah Montana: The Movie |
14k | 1.5% | 32.7 | 73.8% | Family |
| 16 |  Captain Underpants |
12k | 0.5% | 25.8 | 100.0% | Family |
| 17 |  Happy Feet Two |
11k | 6.0% | 39.4 | 65.4% | Family |
| 18 |  The Fox and the Hound |
11k | 0.9% | 33.8 | 47.8% | Family |
| 19 |  Lady and the Tramp II: Scamp's Adventure |
9.5k | 4.8% | 40.2 | 59.0% | Family |
| 20 |  The Great Mouse Detective |
9.4k | 1.3% | 26.7 | 16.9% | Family |
| 21 |  From Up on Poppy Hill |
6.4k | 1.2% | 28.5 | 58.8% | Family |
| 22 |  The Muppet Christmas Carol |
2.8k | 0.8% | 33.7 | 70.8% | Family |
| 23 |  Dolphin Tale |
2.3k | 0.4% | 34.2 | 32.5% | Family |
| 24 |  Beverly Hills Chihuahua 2 |
1.9k | 1.3% | 23.4 | 100.0% | Family |
| 25 |  The Tigger Movie |
1.4k | 1.3% | 32.9 | 68.2% | Family |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this Top 26 list compiled?
Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each family by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest family in Brazil?
LADYBUG currently leads with an estimated audience of 1.4M people in Brazil.