Popularity ranking · Brazil

The 100 most popular Journalists in Brazil

This curated ranking covers the 100 largest journalists in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 130 journalists tracked in Brazil, the 100 ranked here account for the largest measured audience reach. Galvão Bueno, Sandra Annenberg and Monteiro Lobato lead the list with a combined estimated audience of 4.6M people. Across all 100 entries the average audience size is 163k, and the largest, Galvão Bueno, reaches around 2.1M people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each journalist, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Steven Crowder 6.8k 27.8 0.0% Journalist
52 Atul Gawande 5.9k 39.4 66.7% Journalist
53 caio fernando de abreu 5.3k 28.2 100.0% Journalist
54 Andrew Ross Sorkin 3.8k 42.3 93.6% Journalist
55 Karl Rove 3.6k 40.9 100.0% Journalist
56 Germaine Greer 3.1k 31.2 57.5% Journalist
57 Kara Swisher 3k 34.2 66.6% Journalist
58 Star Jones 3k 42.3 100.0% Journalist
59 Chris Hayes (journalist) 2.8k 32.3 77.0% Journalist
60 Jilly Cooper 2.7k 37.9 65.3% Journalist
61 Bryanboy 2.6k 36.1 61.8% Journalist
62 Kate Atkinson 2.5k 42.9 67.7% Journalist
63 James M. Cain 2.4k 47.5 80.7% Journalist
64 Lydia Cacho 2.1k 34.4 78.9% Journalist
65 Suzy Menkes 1.6k 28.9 100.0% Journalist
66 Anabel Schunke 1.2k 32.2 73.0% Journalist
67 Douglas Preston 1k 33.2 64.2% Journalist
68 Linwood Barclay 980 36.1 44.1% Journalist
69 Adela Micha 900 38.1 57.7% Journalist
70 Daniel Pinchbeck 867 40.5 56.4% Journalist
71 Simon Beckett 851 32.0 59.5% Journalist
72 Elin Kling 826 30.4 100.0% Journalist
73 Caren Miosga 782 35.3 53.9% Journalist
74 Claude Vorilhon 763 25.2 67.6% Journalist
75 Ed Rosenthal 627 23.0 51.0% Journalist

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular journalists compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each journalist by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest journalist in Brazil?

Galvão Bueno currently leads with an estimated audience of 2.1M people in Brazil.

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