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Top 100 Mobile phone operators in Brazil

This curated ranking covers the 100 largest mobile phone operators in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 129 mobile phone operators tracked in Brazil, the 100 ranked here account for the largest measured audience reach. Vivo (telecommunications), AT&T and TIM Brasil lead the list with a combined estimated audience of 14M people. Across all 100 entries the average audience size is 183k, and the largest, Vivo (telecommunications), reaches around 11M people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each mobile phone operator, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Lycamobile 21k 38.1 62.0% Mobile phone operator
27 KPN 20k 31.4 42.0% Mobile phone operator
28 Ncell 20k 43.7 81.1% Mobile phone operator
29 Sveriges Television 19k 39.1 78.3% Mobile phone operator
30 Free Mobile 15k 34.9 53.0% Mobile phone operator
31 Claro Perú 15k 34.5 55.3% Mobile phone operator
32 Telenor 14k 43.3 48.6% Mobile phone operator
33 Fastweb (telecommunications company) 14k 38.1 54.4% Mobile phone operator
34 Turkcell 13k 30.7 51.4% Mobile phone operator
35 Optus 12k 32.2 56.3% Mobile phone operator
36 Tele2 12k 37.5 51.2% Mobile phone operator
37 E-Plus 12k 38.4 88.1% Mobile phone operator
38 Bell Canada 11k 40.0 43.1% Mobile phone operator
39 Airtel 11k 35.5 56.7% Mobile phone operator
40 Vodacom 11k 36.7 57.0% Mobile phone operator
41 Rogers Communications 11k 40.1 57.6% Mobile phone operator
42 Türk Telekom 10k 28.6 48.2% Mobile phone operator
43 Bouygues Telecom 8.9k 36.0 66.5% Mobile phone operator
44 SFR 8.5k 28.5 52.4% Mobile phone operator
45 Congstar 8.4k 32.3 48.1% Mobile phone operator
46 Straight Talk 8.1k 33.9 47.6% Mobile phone operator
47 China Mobile 8.1k 33.5 37.6% Mobile phone operator
48 Telecom Argentina 8.1k 35.6 50.1% Mobile phone operator
49 Vipnet 8.1k 26.6 0.0% Mobile phone operator
50 Bouygues 7.5k 37.1 47.5% Mobile phone operator

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each mobile phone operator by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest mobile phone operator in Brazil?

Vivo (telecommunications) currently leads with an estimated audience of 11M people in Brazil.

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