Top 36 Outdoors in Brazil
This curated ranking covers the 36 largest outdoors in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Rains, The Timberland Company and The North Face lead the list with a combined estimated audience of 6,407,131 people. Across all 36 entries the average audience size is 242,197, and the largest, Rains, reaches around 4,499,936 people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each outdoor, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Rains |
4,499,936 | 25.4% | Outdoor | Fashion & Accessoires |
| 2 |  The Timberland Company |
993,678 | 3.2% | Outdoor | Fashion & Accessoires |
| 3 |  The North Face |
913,517 | 1.6% | Outdoor | Fashion & Accessoires |
| 4 |  REI |
779,861 | 1.8% | Outdoor | Fashion & Accessoires |
| 5 |  Helly Hansen |
561,092 | 2.8% | Outdoor | Fashion & Accessoires |
| 6 |  Barbour |
315,110 | 2.4% | Outdoor | Fashion & Accessoires |
| 7 |  Arc'teryx |
124,483 | 0.5% | Outdoor | Fashion & Accessoires |
| 8 |  Adidas Terrex |
103,646 | 2.9% | Outdoor | Fashion & Accessoires |
| 9 |  camelbak |
85,544 | 5.7% | Outdoor | Fashion & Accessoires |
| 10 |  Jack Wolfskin |
60,307 | 0.9% | Outdoor | Fashion & Accessoires |
| 11 |  Merrell (company) |
38,897 | 0.5% | Outdoor | Fashion & Accessoires |
| 12 |  Gore-Tex |
37,242 | 0.6% | Outdoor | Fashion & Accessoires |
| 13 |  Hunter Boots |
34,251 | 1.6% | Outdoor | Fashion & Accessoires |
| 14 |  Vivobarefoot |
22,168 | 0.5% | Outdoor | Fashion & Accessoires |
| 15 |  Peak Performance |
19,413 | 0.6% | Outdoor | Fashion & Accessoires |
| 16 |  Petzl |
19,313 | 1.6% | Outdoor | Fashion & Accessoires |
| 17 |  Mountain Hardwear |
16,058 | 0.7% | Outdoor | Fashion & Accessoires |
| 18 |  Norrøna |
13,675 | 0.2% | Outdoor | Fashion & Accessoires |
| 19 |  Mammut |
12,918 | 0.4% | Outdoor | Fashion & Accessoires |
| 20 |  Mountain Warehouse |
12,273 | 0.1% | Outdoor | Fashion & Accessoires |
| 21 |  Outdoor Research |
10,363 | 0.6% | Outdoor | Fashion & Accessoires |
| 22 |  Berghaus |
8,957 | 0.5% | Outdoor | Fashion & Accessoires |
| 23 |  Vaude |
6,645 | 0.4% | Outdoor | Fashion & Accessoires |
| 24 |  ORTOVOX |
6,444 | 0.7% | Outdoor | Fashion & Accessoires |
| 25 |  Aigle |
6,409 | 0.4% | Outdoor | Fashion & Accessoires |
| 26 |  Gosport |
4,167 | 0.8% | Outdoor | Fashion & Accessoires |
| 27 |  Norrona |
4,080 | 0.2% | Outdoor | Fashion & Accessoires |
| 28 |  L.L.Bean |
1,864 | 0.0% | Outdoor | Fashion & Accessoires |
| 29 |  Ortlieb |
1,857 | 0.2% | Outdoor | Fashion & Accessoires |
| 30 |  Stutterheim |
1,848 | 0.6% | Outdoor | Fashion & Accessoires |
| 31 |  Maloja |
1,278 | 0.3% | Outdoor | Fashion & Accessoires |
| 32 |  Mossy Oak |
706 | 1.0% | Outdoor | Fashion & Accessoires |
| 33 |  Haglöfs |
525 | 0.0% | Outdoor | Fashion & Accessoires |
| 34 |  Revolution Race |
459 | 0.0% | Outdoor | Fashion & Accessoires |
| 35 |  Schöffel |
98 | 0.0% | Outdoor | Fashion & Accessoires |
| 36 |  Mammut Sports Group |
43 | 0.6% | Outdoor | Fashion & Accessoires |
Frequently asked questions
How is this Top 36 list compiled?
Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each outdoor by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest outdoor in Brazil?
Rains currently leads with an estimated audience of 4,499,936 people in Brazil.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Brazil. Lists below 5 entries are not published. See methodology for full details.