Top 17 Tobaccos in Brazil
This curated ranking covers the 17 largest tobaccos in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Camel (cigarette), Bic (company) and Rothmans lead the list with a combined estimated audience of 1,186,885 people. Across all 17 entries the average audience size is 85,799, and the largest, Camel (cigarette), reaches around 794,984 people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each tobacco, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Camel (cigarette) |
794,984 | 9.7% | Tobacco | Food & Beverages |
| 2 |  Bic (company) |
204,535 | 5.1% | Tobacco | Food & Beverages |
| 3 |  Rothmans |
187,366 | 24.3% | Tobacco | Food & Beverages |
| 4 |  Blu |
137,790 | 7.5% | Tobacco | Food & Beverages |
| 5 |  Geekvape |
42,146 | 1.0% | Tobacco | Food & Beverages |
| 6 |  Davidoff |
37,225 | 2.4% | Tobacco | Food & Beverages |
| 7 |  John Player Special |
20,306 | 6.8% | Tobacco | Food & Beverages |
| 8 |  Quintero |
15,373 | 0.8% | Tobacco | Food & Beverages |
| 9 |  BIC Lighter |
8,840 | 1.1% | Tobacco | Food & Beverages |
| 10 |  Nicotine gum |
3,087 | 0.2% | Tobacco | Food & Beverages |
| 11 |  Vype |
2,097 | 2.4% | Tobacco | Food & Beverages |
| 12 |  Gold Flake |
2,050 | 0.6% | Tobacco | Food & Beverages |
| 13 |  Mevius |
2,008 | 0.8% | Tobacco | Food & Beverages |
| 14 |  Heated Tobacco |
496 | 0.4% | Tobacco | Food & Beverages |
| 15 |  Blu eCigs |
112 | 3.0% | Tobacco | Food & Beverages |
| 16 |  Zippo |
102 | 2.1% | Tobacco | Food & Beverages |
| 17 |  Philip Morris International |
73 | 4.5% | Tobacco | Food & Beverages |
Frequently asked questions
How is this Top 17 list compiled?
Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each tobacco by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest tobacco in Brazil?
Camel (cigarette) currently leads with an estimated audience of 794,984 people in Brazil.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Brazil. Lists below 5 entries are not published. See methodology for full details.