Camel Audience in Germany

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Camel has an estimated audience of 394,524 people in Germany. 34.4% are female, 65.6% are male, average age 47.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Israel, Dog breed, Oliver Kahn, KLIX (AM), D-Edge.

The average Camel fan in Germany is 47.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Israel, Dog breed, Oliver Kahn, with strongest over-indexing on Israel (21.77× the country average). Demographically, the Camel audience skews more male with an average age of 47.7, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Camel fans

Demographic split for Camel audience in Germany
MetricValue
Female34.4%
Male65.6%
Average age47.7
Estimated audience size394,524

Audience persona

The typical Camel fan in Germany is more male, around 47.7 years old, with strong Tradition tendencies and a notable affinity for Israel.

Top regions in Germany

Top regions ranked by reach for Camel in Germany
RegionReachAffinity
Nordrhein-Westfalen98,1231.13×
Bayern64,6401.01×
Baden-Württemberg55,5591.03×
Niedersachsen41,6301.08×
Hessen37,7731.25×
Rheinland-Pfalz21,2301.07×
Berlin18,5041.04×
Sachsen18,1720.93×
Schleswig-Holstein13,6990.96×
Brandenburg10,8110.88×
Hamburg9,6441.08×
Thüringen9,4650.94×
Sachsen-Anhalt8,4150.82×
Mecklenburg-Vorpommern7,0350.93×
Saarland4,4440.91×
Bremen3,1690.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Camel audience
BrandAffinityCategory
Israel21.77×Travel & Leisure
Dog breed6.39×Pets & Animals
Oliver Kahn15.73×Sports
KLIX (AM)10.31×Music & Radio
D-Edge219.64×Travel & Leisure
Neon Genesis Evangelion (manga)19.79×Literature
Hormones: The Series20.08×Movies & TV
JibJab27.93×Internet & Social Media
Whataburger12.13×Food & Beverages
Goosebumps (film)17.6×Movies & TV
Hudson, New York11.07×Travel & Leisure
Magazine (band)8.99×Music & Radio
Pediatric Hematology and Oncology16.09×Health
Artistic inspiration2.11×Arts & Culture
Kodiak, Alaska25.5×Travel & Leisure
Corona (band)3.96×Music & Radio
Unique Gifts2.09×Shopping
VfL Wolfsburg2.54×Sports
Scratching post8.5×Pets & Animals
Ho, Ghana6.48×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Camel audience
TraitClusterScore
TraditionCONSERVATISM2.03
PatriotismCONSERVATISM1.47
Community OrientationOPEN1.44
Early Adopter MentalityPOWER1.41
SpiritualityBALANCE1.32
Need for SecurityCONSERVATISM1.29

Worldwide distribution

Worldwide audience distribution share by country for Camel
CountryShare
United States30.9%
India9.1%
United Kingdom8.9%

See Camel audiences in other countries

More Rock audiences in Germany

Frequently asked questions

How many fans does Camel have in Germany?

Camel has an estimated audience of 394,524 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Camel fans?

34.4% of Camel fans are female, 65.6% are male, with an average age of 47.7 years.

Which brands do Camel fans like most?

Camel fans show strongest brand affinity for Israel (21.77×), Dog breed (6.39×), and Oliver Kahn (15.73×) over the country average.

Where do Camel fans live in Germany?

Camel fans in Germany are most concentrated in Nordrhein-Westfalen (reach 98,123), Bayern (reach 64,640), and Baden-Württemberg (reach 55,559). These three regions account for the largest share of the active audience.

What other brands do Camel fans also like?

Beyond Camel itself, the audience over-indexes on Dog breed (6.39×), Oliver Kahn (15.73×), KLIX (AM) (10.31×), and D-Edge (219.64×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Camel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.