Caravan Audience in Germany
Caravan has an estimated audience of 371,398 people in Germany. 27.6% are female, 72.4% are male, average age 50.3. Top regions: Nordrhein-Westfalen, Sachsen, Bayern. Top brand affinities: Israel, KLIX (AM), Dog breed, Hormones: The Series, Neon Genesis Evangelion (manga).
The average Caravan fan in Germany is 50.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Sachsen, Bayern. Top brand affinities include Israel, KLIX (AM), Dog breed, with strongest over-indexing on Israel (23.14× the country average). Demographically, the Caravan audience skews more male with an average age of 50.3, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Rock
Demographics of Caravan fans
| Metric | Value |
|---|---|
| Female | 27.6% |
| Male | 72.4% |
| Average age | 50.3 |
| Estimated audience size | 371,398 |
Audience persona
The typical Caravan fan in Germany is more male, around 50.3 years old, with strong Tradition tendencies and a notable affinity for Israel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 262,136 | 1.01× |
| Sachsen | 176,183 | 3.04× |
| Bayern | 160,017 | 0.84× |
| Baden-Württemberg | 140,795 | 0.87× |
| Niedersachsen | 105,675 | 0.92× |
| Hessen | 86,456 | 0.96× |
| Rheinland-Pfalz | 51,967 | 0.88× |
| Berlin | 45,909 | 0.87× |
| Schleswig-Holstein | 40,449 | 0.95× |
| Brandenburg | 36,793 | 1× |
| Sachsen-Anhalt | 27,556 | 0.9× |
| Mecklenburg-Vorpommern | 26,166 | 1.16× |
| Thüringen | 24,215 | 0.8× |
| Hamburg | 21,188 | 0.79× |
| Bremen | 8,889 | 0.88× |
| Saarland | 8,016 | 0.55× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 23.14× | Travel & Leisure |
| KLIX (AM) | 11.19× | Music & Radio |
| Dog breed | 3.48× | Pets & Animals |
| Hormones: The Series | 23.59× | Movies & TV |
| Neon Genesis Evangelion (manga) | 16.59× | Literature |
| Oliver Kahn | 7.69× | Sports |
| Whataburger | 12.13× | Food & Beverages |
| Scratching post | 11.1× | Pets & Animals |
| Artistic inspiration | 2.18× | Arts & Culture |
| Hudson, New York | 9.89× | Travel & Leisure |
| Preacher (comics) | 11.36× | Literature |
| VfL Wolfsburg | 2.54× | Sports |
| Goosebumps (film) | 13.67× | Movies & TV |
| Ho, Ghana | 6.48× | Travel & Leisure |
| IZEA | 94.67× | Business & Career |
| KLOS | 19.85× | Music & Radio |
| Corona (band) | 3.37× | Music & Radio |
| Clogging | 14.18× | Music & Radio |
| JibJab | 14.55× | Internet & Social Media |
| Mechanic | 2.36× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.85 |
| Community Orientation | OPEN | 1.43 |
| Patriotism | CONSERVATISM | 1.3 |
| Travelling | THRILL | 1.22 |
| Need for Security | CONSERVATISM | 1.21 |
| Spirituality | BALANCE | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.3% |
| United Kingdom | 16.9% |
| Brazil | 9.3% |
See Caravan audiences in other countries
More Rock audiences in Germany
- Udo Lindenberg (3,120,690)
- Bruce Springsteen (2,945,157)
- Freddie Mercury (2,932,656)
- Tom Kaulitz (2,246,941)
- Ozzy Osbourne (2,210,174)
Frequently asked questions
How many fans does Caravan have in Germany?
Caravan has an estimated audience of 371,398 people in Germany, concentrated in Nordrhein-Westfalen and Sachsen.
What is the gender split and age of Caravan fans?
27.6% of Caravan fans are female, 72.4% are male, with an average age of 50.3 years.
Which brands do Caravan fans like most?
Caravan fans show strongest brand affinity for Israel (23.14×), KLIX (AM) (11.19×), and Dog breed (3.48×) over the country average.
Where do Caravan fans live in Germany?
Caravan fans in Germany are most concentrated in Nordrhein-Westfalen (reach 262,136), Sachsen (reach 176,183), and Bayern (reach 160,017). These three regions account for the largest share of the active audience.
What other brands do Caravan fans also like?
Beyond Caravan itself, the audience over-indexes on KLIX (AM) (11.19×), Dog breed (3.48×), Hormones: The Series (23.59×), and Neon Genesis Evangelion (manga) (16.59×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Caravan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.