Caravan Audience in Germany

Caravan has an estimated audience of 371,398 people in Germany. 27.6% are female, 72.4% are male, average age 50.3. Top regions: Nordrhein-Westfalen, Sachsen, Bayern. Top brand affinities: Jethro Tull (band), Eddie Van Halen, Porcupine Tree, Deep Purple, Bruce Springsteen.

The average Caravan fan in Germany is 50.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Sachsen, Bayern. Top brand affinities include Jethro Tull (band), Eddie Van Halen, Porcupine Tree, with strongest over-indexing on Jethro Tull (band) (94.67× the country average). Demographically, the Caravan audience skews more male with an average age of 50.3, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Caravan fans

Demographic split for Caravan audience in Germany
MetricValue
Female27.6%
Male72.4%
Average age50.3
Estimated audience size371,398

Audience persona

The typical Caravan fan in Germany is more male, around 50.3 years old, with strong Tradition tendencies and a notable affinity for Jethro Tull (band).

Top regions in Germany

Top regions ranked by reach for Caravan in Germany
RegionReachAffinity
Nordrhein-Westfalen262,1361.01×
Sachsen176,1833.04×
Bayern160,0170.84×
Baden-Württemberg140,7950.87×
Niedersachsen105,6750.92×
Hessen86,4560.96×
Rheinland-Pfalz51,9670.88×
Berlin45,9090.87×
Schleswig-Holstein40,4490.95×
Brandenburg36,793
Sachsen-Anhalt27,5560.9×
Mecklenburg-Vorpommern26,1661.16×
Thüringen24,2150.8×
Hamburg21,1880.79×
Bremen8,8890.88×
Saarland8,0160.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Caravan audience
BrandAffinityCategory
Jethro Tull (band)94.67×Music & Radio
Eddie Van Halen88.05×Music & Radio
Porcupine Tree158.39×Music & Radio
Deep Purple34.31×Music & Radio
Bruce Springsteen15.91×Music & Radio
Scorpions (band)15.74×Music & Radio
Keith Richards25.03×Music & Radio
Kate Bush22.2×Music & Radio
Syd Barrett37.96×Music & Radio
Phil Collins10.47×Music & Radio
Alice Cooper (band)18.18×Music & Radio
Nick Cave24.75×Music & Radio
Patti Smith30.3×Music & Radio
Joan Baez20×Music & Radio
Rory Gallagher35.88×Music & Radio
N2611.68×Business & Career
Western Union6.74×Business & Career
Beck13.91×Music & Radio
Roger Waters24.15×Music & Radio
Whitesnake30.74×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Caravan audience
TraitClusterScore
TraditionCONSERVATISM1.85
Community OrientationOPEN1.43
PatriotismCONSERVATISM1.3
TravellingTHRILL1.22
Need for SecurityCONSERVATISM1.21
SpiritualityBALANCE1.17

Worldwide distribution

Worldwide audience distribution share by country for Caravan
CountryShare
United States17.3%
United Kingdom16.9%
Brazil9.3%

See Caravan audiences in other countries

More Rock audiences in Germany

Frequently asked questions

How many fans does Caravan have in Germany?

Caravan has an estimated audience of 371,398 people in Germany, concentrated in Nordrhein-Westfalen and Sachsen.

What is the gender split and age of Caravan fans?

27.6% of Caravan fans are female, 72.4% are male, with an average age of 50.3 years.

Which brands do Caravan fans like most?

Caravan fans show strongest brand affinity for Jethro Tull (band) (94.67×), Eddie Van Halen (88.05×), and Porcupine Tree (158.39×) over the country average.

Where do Caravan fans live in Germany?

Caravan fans in Germany are most concentrated in Nordrhein-Westfalen (reach 262,136), Sachsen (reach 176,183), and Bayern (reach 160,017). These three regions account for the largest share of the active audience.

What other brands do Caravan fans also like?

Beyond Caravan itself, the audience over-indexes on Eddie Van Halen (88.05×), Porcupine Tree (158.39×), Deep Purple (34.31×), and Bruce Springsteen (15.91×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Caravan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.