A data profile of the people who buy, follow and care about Clowns in Germany — modelled from more than twelve digital signal sources. Clowns has an estimated audience of 735,174 people in Germany.
The average Clowns fan in Germany is 38.4 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Beck, Jennette McCurdy, Che Guevara, with strongest over-indexing on Beck (24.81× the country average).
Demographically, the Clowns audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Early Adopter Mentality, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Clowns fan in Germany is more male, around 38.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Beck.
The key figures that characterise the Clowns profile in Germany.
40.6% are female, 59.4% are male, average age 38.4.
| Metric | Value |
|---|---|
| Female | 40.6% |
| Male | 59.4% |
| Average age | 38.4 |
| Estimated audience size | 735,174 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 21% | |
| 30-39 | 26% | |
| 40-49 | 22% | |
| 50+ | 14% |
of the worldwide Clowns audience comes from Germany.
| Country | Share |
|---|---|
| United States | 41.1% |
| Germany | 9.5% |
| United Kingdom | 6.6% |
Where the Clowns audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~200K | 1.27× | |
| 02 | Baden-Württemberg | ~100K | 1.18× | |
| 03 | Rheinland-Pfalz | ~40K | 1.14× | |
| 04 | Bayern | ~100K | 1.13× | |
| 05 | Saarland | ~9K | 1.06× | |
| 06 | Hessen | ~60K | 1.05× | |
| 07 | Niedersachsen | ~70K | 1.00× | |
| 08 | Bremen | ~6K | 0.97× | |
| 09 | Hamburg | ~20K | 0.93× | |
| 10 | Brandenburg | ~20K | 0.92× | |
| 11 | Thüringen | ~20K | 0.92× | |
| 12 | Berlin | ~30K | 0.91× | |
| 13 | Sachsen-Anhalt | ~20K | 0.91× | |
| 14 | Sachsen | ~30K | 0.90× | |
| 15 | Schleswig-Holstein | ~20K | 0.90× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.87× |
The strongest cross-interests of the Clowns audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jennette McCurdy | Movies & TV | 45.02× | ||
| 02 | Beck | Music & Radio | 24.81× | ||
| 03 | James Franco | Movies & TV | 20.00× | ||
| 04 | Che Guevara | Politics & Society | 17.64× | ||
| 05 | Die Antwoord | Music & Radio | 16.51× | ||
| 06 | Big Fish | Movies & TV | 16.30× | ||
| 07 | Rob Schneider | Movies & TV | 16.24× | ||
| 08 | Ramones | Music & Radio | 16.05× | ||
| 09 | Kettcar | Music & Radio | 14.77× | ||
| 10 | Placebo (band) | Music & Radio | 14.76× | ||
| 11 | Moby | Music & Radio | 13.17× | ||
| 12 | Katie Price | Fashion & Accessoires | 11.77× | ||
| 13 | Katey Sagal | Movies & TV | 10.75× | ||
| 14 | Forest Whitaker | Movies & TV | 10.68× | ||
| 15 | Philipp Plein | Fashion & Accessoires | 10.27× | ||
| 16 | Country rap | Music & Radio | 6.56× | ||
| 17 | Bicycle wheel | Cars & Mobility | 5.92× | ||
| 18 | Sahra Wagenknecht | Politics & Society | 5.53× | ||
| 19 | Jack White | Movies & TV | 5.19× | ||
| 20 | Tagesschau | Movies & TV | 1.86× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.87× | |
| Tradition | CONSERVATISM | 1.46× | |
| Risk Appetite | THRILL | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.59× | |
| DIY Mentality | THRILL | 0.72× | |
| Pet Ownership | JOY | 0.83× |
Clowns has an estimated audience of 735,174 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
40.6% of Clowns fans are female, 59.4% are male, with an average age of 38.4 years.
Clowns fans show strongest brand affinity for Beck (24.81×), Jennette McCurdy (45.02×), and Che Guevara (17.64×) over the country average.
Clowns fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Clowns itself, the audience over-indexes on Jennette McCurdy (45.02×), Che Guevara (17.64×), James Franco (20×), and Katie Price (11.77×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Clowns. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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