A data profile of the people who buy, follow and care about Euphoria in Germany — modelled from more than twelve digital signal sources. Euphoria has an estimated audience of 2,139,112 people in Germany.
The average Euphoria fan in Germany is 30.5 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Melanie Lynskey, Alicia Silverstone, Amanda Seyfried, with strongest over-indexing on Melanie Lynskey (83.52× the country average).
Demographically, the Euphoria audience skews more female with an average age of 30.5, and over-indexes on personality traits such as Quality Awareness, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Euphoria fan in Germany is more female, around 30.5 years old, with strong Quality Awareness tendencies and a notable affinity for Melanie Lynskey.
The key figures that characterise the Euphoria profile in Germany.
67.5% are female, 32.5% are male, average age 30.5.
| Metric | Value |
|---|---|
| Female | 67.5% |
| Male | 32.5% |
| Average age | 30.5 |
| Estimated audience size | 2,139,112 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 26% | |
| 30-39 | 21% | |
| 40-49 | 9% | |
| 50+ | 6% |
of the worldwide Euphoria audience comes from Germany.
| Country | Share |
|---|---|
| United States | 38.4% |
| India | 9.2% |
| Brazil | 8.7% |
Where the Euphoria audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~200K | 1.24× | |
| 02 | Berlin | ~100K | 1.23× | |
| 03 | Nordrhein-Westfalen | ~500K | 1.12× | |
| 04 | Hamburg | ~50K | 1.08× | |
| 05 | Bremen | ~20K | 1.03× | |
| 06 | Niedersachsen | ~200K | 0.99× | |
| 07 | Rheinland-Pfalz | ~100K | 0.98× | |
| 08 | Baden-Württemberg | ~300K | 0.97× | |
| 09 | Sachsen | ~100K | 0.97× | |
| 10 | Bayern | ~300K | 0.96× | |
| 11 | Schleswig-Holstein | ~80K | 0.96× | |
| 12 | Brandenburg | ~70K | 0.96× | |
| 13 | Thüringen | ~50K | 0.91× | |
| 14 | Sachsen-Anhalt | ~50K | 0.90× | |
| 15 | Saarland | ~20K | 0.90× | |
| 16 | Mecklenburg-Vorpommern | ~40K | 0.83× |
The strongest cross-interests of the Euphoria audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Melanie Lynskey | Movies & TV | 83.52× | ||
| 02 | Alicia Silverstone | Movies & TV | 76.63× | ||
| 03 | Doutzen Kroes | Fashion & Accessoires | 59.07× | ||
| 04 | Josh Duhamel | Fashion & Accessoires | 56.92× | ||
| 05 | Jack Whitehall | Movies & TV | 55.39× | ||
| 06 | Bella Thorne | Movies & TV | 44.92× | ||
| 07 | Amanda Seyfried | Movies & TV | 38.99× | ||
| 08 | Ashley Tisdale | Movies & TV | 34.96× | ||
| 09 | Rosie Huntington-Whiteley | Fashion & Accessoires | 33.96× | ||
| 10 | Joe Jonas | Music & Radio | 30.56× | ||
| 11 | Jason Bateman | Movies & TV | 17.03× | ||
| 12 | Joseph Gordon-Levitt | Movies & TV | 16.41× | ||
| 13 | Chris Evans (actor) | Movies & TV | 14.54× | ||
| 14 | Teyana Taylor | Movies & TV | 13.44× | ||
| 15 | Elle Fanning | Movies & TV | 13.29× | ||
| 16 | Ben Stiller | Movies & TV | 12.22× | ||
| 17 | Jared Padalecki | Movies & TV | 11.39× | ||
| 18 | Christian Bale | Movies & TV | 9.37× | ||
| 19 | Zendaya | Movies & TV | 7.84× | ||
| 20 | Harry Potter | Movies & TV | 1.92× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.71× | |
| Early Adopter Mentality | POWER | 1.35× | |
| Sustainability | BALANCE | 1.25× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.76× | |
| DIY Mentality | THRILL | 0.79× | |
| Healthy Lifestyle | BALANCE | 0.83× |
Euphoria has an estimated audience of 2,139,112 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
67.5% of Euphoria fans are female, 32.5% are male, with an average age of 30.5 years.
Euphoria fans show strongest brand affinity for Melanie Lynskey (83.52×), Alicia Silverstone (76.63×), and Amanda Seyfried (38.99×) over the country average.
Euphoria fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~500K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Euphoria itself, the audience over-indexes on Alicia Silverstone (76.63×), Amanda Seyfried (38.99×), Bella Thorne (44.92×), and Josh Duhamel (56.92×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Euphoria. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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